Here's how Google calculate the earning for your GA Account. I hope this could be useful for y'all. It's my tipstrick for calculating my earnings : Clickthrough rate (CTR) is the number of clicks an ad unit receives divided by the number of times the ad unit is shown (impressions). Effective CPM (eCPM) is cost per 1000 impressions. From a publisher's perspective, CPM is a useful way to compare revenue across different channels and advertising programs. It is calculated by dividing total earnings by the number of impressions in thousands. Impression is the number of times an ad is displayed on Google or on sites or products in Google's ad network. A page impression is counted each time an ad unit is displayed on a publisher's site. Page impressions are used when calculating reports for Adsense publishers, rather than ad impressions Earnings is total money that would be given by Google Adsense for publishers who participate in their affiliate programs. Earnings Per Click (EPC) actually is average cost per click that would be given to publishers depends on the sum of the click, page impressions and advertiser's bid. However, it's still be a Google Adsense Secret. Calculation : CTR = (Clicks / Impressions) * 100 EPC = Earnings Per Click eCPM = (Earnings / Impressions) * 1000 eCPM = CTR * EPC * 10 Earnings = eCPM * Impressions / 1000 Earnings = CTR * EPC * Impressions / 100 Eg.: Today you've got 9 clicks for 2017 impressions. (Just for sample, the EPC was 0.04) CTR = (9 / 2017) * 100 --> 0.4462 --> 0.45 eCPM = 0.4462 * 0.04 * 10 --> 0.17848 --> 0.18 eCPM = (0.3599941 / 2017) * 1000 --> 0.17848 --> 0.18 Earnings = 0.17848 * 2017 / 1000 --> 0.3599941 --> 0.36 Earnings = 0.4462 * 0.04 * 2017 / 100 --> 0.3599941 --> 0.36
Absolutely no! I am not adsense staff... but I got this secret from Google staff (my uncle). I hope that would be useful for y'all... Peace Angel of Adsense
So that's why I put the "secret" words cause the EPC depends on advertiser's bid and it could be various amount of $
I guess I just don't get comments like venturefox when Im pretty sure everyone knows how CTR is calculated.
Ok, ignore my comment, I assumed purely off the word "secret" that it was some sort of confidential disclosure :x
As you know that the words "secret" always interesting many people. So, I choose that word for sharing those calculation with y'all. I hope that article very useful for some publisher who didn't know how Google count their earnings. Is that secret for some publisher? Yawn...
Thats a bit of a strange response but I guess the post padders will have a field day thanking you for this secret info (seeing as how they only seem to be reading the title) Best of luck
Google's third LAW : “ Adsense secrets can neither be calculated nor be circulated , It can only be guessed to fool few idiots " Correct, any one with basic knowledge of mathematics & English can figure out what those terms signify