I just launched a new product on clickbank, and I would really appreciate any feedback on the website and the product. The product is an ebook package designed to help Christian parents teach their children about sex, birth, and puberty in a way that conforms with their beliefs. The package contains 5 ebooks: a "how to" guide and four illustrated books which the parents can use while teaching their children. Here's the landing page: http://www.christian-sex-education.com And here's the affiliate resource page: http://www.christian-sex-education.com/affiliates/affiliateresources.html Also, if you have any tips about how to attract good affiliates, I'd really appreciate those as well. I did some research prior to creating this ebook (a survey, some ad tests) and I think this could be a really successful product with some good affiliates on board. What is it that attracts (or repels) you when you go looking for products to promote? Thanks for your help!
I'm no super expert on landing pages dude, but it looks to have my requirements as a novice affiliate. Nice price range for each sale, landing page isn't exactly boring (could be better thought). Just one thing I do know is, buyers feel more comfortable buying a product if they know it has a money back guarentee. Give that some thought dude.
The commission for your product falls quite short of many affiliate marketers bottom line. Most affiliates won't touch products that don't pay out at least $20 per sale. Yours only pays about $12.50 and that's BEFORE Clickbank fees. I'd suggest raising the price and putting a %75 commission on it. That's standard these days.
That Contact me page turns me off. Buy Now link on COntact page doesn't work and it looks silly. .../contacts/www.christian-sex-education.com/index.htm#buy goes no where. And it shouldnt be there in the first place. The design looks cheap, only black and white (if you tested it and it works with your target than it's ok), Buy now button looks desperate. Overall your page is horrible. Sorry Try to get inspiration from some top landing pages in your category.
Don't worry about your back links, you don't have control of them. You can try and ask that webmaster to remove it but it's a waste of time. There is a crowd of "seo experts" that will panic you about your backlinks from bad neighbourhood, that's crap ment to give them more clients.
Thanks for the feedback, EvcRo. I fixed the broken links and went ahead and replaced them with links back to the main page. Since there's not much to put in the contacts page, I'll probably just delete it and put an email address on the main page somewhere. And thanks for the feedback on the rest of the site. I tried to keep it pretty simple to begin with, but I'd like to try some A/B testing of the page content to see what works.
Don't get rid of the contact page completely. You need one on your site. Just keep it simple...."If you have any questions, comments, etc....you can contact me here:" and add your support email. Or you could also use a ticket service where they fill out a ticket in the contact area and you get back to them. To those saying the design looks bad and cheap or whatever, you have to think of his target market. This market isn't the type that you need a flashy expensive looking sales page for. I think keeping it simple will work better, but as you said, just split test and see what works better. As far as what I like to see in an affiliate area, I can't stand when vendors don't provide a keyword list at least for me to start with. I may not necessarily use those keywords, but it at least gives me an idea of what to start with and expand upon. Especially because a lot of times I'll think about going into a market that I don't know much about and if I don't know the words people use in that niche to search for a solution to their problem, how am I supposed to promote it? Another thing that bothers me is when they do add a keyword list, and all they did was go into the Google tool and copy every single keyword that came up when they typed in their "main keyword". Sometimes Google and other tools will return keywords that are complete unrelated to what you actually searched for, and by a vendor including all of these, it means they were lazy and didn't wanna do the work to separate the relevant words from the unrelated ones. If you own a product in a niche, you probably know the language and the words and not all affiliates will at first. Other than that, make sure you have banners, sample articles, email messages for people with lists, maybe some demographic information too.
I agree. By increasing your price over $40, you won't see that much if any decrease in sales. By increasing the sales price, what you are actually doing is adding value to your product. Your "free" products are about $49, so if your price was instead $49.95 then they are getting 6 things for the price of one. People are more likely to buy a product if it is higher priced than low priced. They will think, 'if it only costs $24.95, then it may not be that good." You may not want to price it very high, but I think you'll need to increase the price to get more sales and affiliates.
Exactly. It will definitely get more affiliates on your side. I don't promote anything that doesn't pay out at least $20. And I know for a fact that a ton of affiliate marketers feel the same way. And the price is a selling point as well. The old saying "You get what you pay for" didn't come from nothing. When the price is higher, people BELIEVE it's a higher quality product. And hopefully that is what you're giving them. If not, your refunds will reflect it.
Thanks, Twilight Vanquisher. I actually didn't have any keywords on the affiliate page, so I really appreciate the advice (and I feel like a bit of a chump).
Thanks, drdavidnd and brada7x. I do feel like it's a quality product but, boy, $40 or $50 seems pretty steep. In the survey I ran, the price that pulled in the most money was $19.95, though that was for the parent's guide book only and didn't include the other four. If I set the price to $49.95 and later have to drop it because people aren't willing to pay that much, will I end up completely alienating my affiliates? In other words, am I pretty much locked into the higher price once I set it? Then again, I guess if it's not selling, I won't have any affiliates anyway.
landing page is good... try to improve on sales pitch... enlist main points on somewhere top very visible ....
go with a number ending with 7. so sell ur guide at 27 or 37, converts better. also, instead of buy now, use something like 'add to cart' or 'download now'