Hey! I have headf alot of people talk about bum marketing - what is it? I can only presume itd web marketing with minimum expenses? Thanks san
Bum marketing simply means your using free methods (no ppc, media buying, paid links, etc) to gain traffic to your site. Article marketing, use of sites like squidoo, hubpages, and free blogs basically allow you to promote things with very minimal (or no) expense. Hope this helps.
I remember once seeing bum marketing being defined as marketing that even a bum could do As in, he could go into a public library or something and access the internet and start writing articles, blogging on free websites, doing free SEO etc, without bearing any costs. So "pure" bum marketing is essentially internet marketing where the only investment is your time.
It means using free methods to gain traffic to your site and anyone can do it and it just takes a bit of time to actually do. Methods include writing articles, web 2.0, social media, SEO, blog commenting, posting on related forums, Yahoo Answers, videos etc etc
If you want a really good PDF guide on how to use Bum marketing, check out this site here: http://www.bummarketingmethod.com/ You just have to opt-in and he sends you a free guide. It really breaks down the process to make it easy to understand. (and no that's not an affiliate link of any kind)
just some useful bum marketing links http://www.bummarketingblog.com/ http://bummarketing.com/ I just want to ask everyone as well what's the opposite of bum marketing? and what are the methods aside from ppc?
Bum Marketing or the Bum Marketing Method is an simple is a practically fool proof variation of article marketing that allows you to earn money online from the commissions of affiliate products, sales of your own products, AdSense ads and so on. Here’s how it works: You write keyword optimized articles about under-exposed niches, submit them to popular article websites, let the search engines pick them up, earn affiliate commissions, get opt-in signups or make money from selling your own products. Bum Marketing was invented and popularized by Travis Sago of www.bummarketingmethod.com. Many people call Bum Marketing, Bum Marketing because it is supposed to be so easy that even a bum off the street can do it. I don’t disagree, however I think the real reason it is called Bum Marketing is because it is one of those extremely rare occasions where it doesn’t take money to make money. In a nutshell, here’s how it works: 1. You find an untapped, low competition niche. 2. Then you find an affiliate program with a complimentary product, which pays a decent commission. 3. Then you research and find low competition keywords that you can write articles about. 4. Next you write a series of articles based on the low competition keyword or keyword phrase. 5. Then you submit your article to popular article directors so they get picked up by Google and the other major search engines. 6. And finally you earn affiliate commissions, get opt-in signups, make money from selling your own products or earn AdSense revenue. If you follow the simple steps, you’re practically guaranteed to earn money online – all it takes is time. One of the main goals of Bum Marketing is to get your articles onto the first page in Google as well as Yahoo, MSN, AOL and others. The easiest way to accomplish this is by writing keyword rich articles for niches and keywords that aren’t overpopulated. A placement on Google’s first page will assure that your article will be one of the first seen whenever someone searches for the keyword or niche your article is targeting. Some of the Main Benefits of Bum Marketing Include • Earn money online in less then a week – practically guaranteed • It doesn’t need to cost any money • It’s a fool proof way to earn affiliate commissions • Builds name recognition and branding • You don’t need a website, email list or even a reputation • It’s extremely low risk – all you have to loose is time The whole point of Bum Marketing is not to get your articles clicked on from people searching the article directories. The Bum Marketing method is really about getting as many articles of decent quality ranking highly in the search engines in order to get traffic to your affiliate links, sales pages, AdSense pages, opt-in pages and so on. The main goal is to get your articles into the top 10 Google results – meaning on Google’s first page. That way when someone searches for your keyword phrase in Google and the other major search engines (Yahoo, MSN, AOL etc.) your article shows up. Then they click on it, read it, and hopefully click on the links contained in your resource box. As long as you have time to spend on it, Bum Marketing is one of the only sure ways to make money online. In fact, I don’t know of anyone who has tried Bum Marketing with perseverance and hasn’t earned anything.
How I wish I can strangle the person who name it "bum" marketing. Since I'm doing it, and I hate to call myself as a bum. I doubt any bum from the street can write articles that generate a few thousand dollars sale.
I definitely wouldn't say doing "nothing". It's still a ton of work if you plan to make a serious income from it.
Hello, I found that one of the best ways to learn about bum marketing methods is the course: Conversations with Travis (I am not allowed to enter the link but you can search it on Google) Best Regards Mario Pesce
Wow - fantastic responses! Just one question though is the idea - that you offer affiliate products in articles and then promote the articles - or promote your website through the articles? Not really interested in paying for what I can learn on dp forums also I have used sbi which I imagine would probably be similar with the things learnt. Also what criteria do you guys use for setting up these niche blogs? For example google adwords competition and search volume? Thanks again! Sam
Hello, usually in articles you are not allowed to promote directly Affiliate Links. The usual approach is to either have your money site or blog or Squidoo lens which you can promote from your articles or to promote a domain re-directed to the Affiliate site. The primary article publisher is EzineArticles and they allow only two links in the resources part of your article. Best Regards Mario Pesce
BUM Marketing - Generating traffic without paying for it. Bloging, article marketing, link building, etc....
Originally bum marketing was list building and affiliate marketing useing article sites. A bit less effective these days but can be done. Prefer seo myself as it gives you long term results.