Opt-In Form Placement

Discussion in 'General Marketing' started by blogaboutnothin, Dec 20, 2009.

  1. #1
    I have tried doing one opt-in form and I have also tried having two in the same site.

    Having two of them gave me much higher subscriber rate than having just one at the bottom of the squeeze page.

    I see a lot of squeeze pages only have one, and it is usually all the way at the bottom. Putting one at the top left or top right should increase your opt-in rate as well.
     
    blogaboutnothin, Dec 20, 2009 IP
  2. famous2313

    famous2313 Member

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    #2
    I agree with putting it at the top would most likely improve your

    optin rate. If its not at the top of the page it should be placed where,

    once the visitor comes to the site they don't have to scoll down to see it
     
    famous2313, Dec 21, 2009 IP
  3. Marcus007

    Marcus007 Peon

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    #3
    Thanks for the tip. I agree completely.

    A great squeeze page should be designed to give the visitor only two choices: opt-in, or leave. So it makes sense to have the opt-in form at the top of the page where the visitor can clearly see it without having to scroll down. And it also makes sense to put another opt-in form at the bottom of the page so that if the visitor continues reading to the very bottom, then they don't have to scroll back up again to opt-in. What you should be aiming for is to make the opt-in process as convenient and easy as possible. Don't give the visitor an excuse to leave.

    Cheers!
     
    Marcus007, Dec 21, 2009 IP
  4. jeffdean9297

    jeffdean9297 Guest

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    #4
    Yeah good observation. My squeeze pages are usually so short I only use one though. And I put it in the top right for the best conversions.
     
    jeffdean9297, Dec 21, 2009 IP
  5. smile633

    smile633 Peon

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    #5
    Top right and if you have a second one at the bottom is the advice I got too. Works fine!
     
    smile633, Dec 21, 2009 IP
  6. blogaboutnothin

    blogaboutnothin Peon

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    #6
    Have you guys tried the left side?
     
    blogaboutnothin, Dec 21, 2009 IP
  7. Perry Rose

    Perry Rose Peon

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    #7
    The blind leading the blind.
     
    Perry Rose, Dec 21, 2009 IP
  8. Marcus007

    Marcus007 Peon

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    #8
    Perry Rose, if you have something useful to add, please enlighten us.
     
    Marcus007, Dec 21, 2009 IP
  9. shakemelikeapig

    shakemelikeapig Peon

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    #9
    I was just looking for an article like this... telling me where a good place to place my opt-in form is. (for my new blog). Thanks for posting, I agree. :)
     
    shakemelikeapig, Dec 22, 2009 IP