New to Adwords

Discussion in 'Google AdWords' started by Hitzero, Dec 20, 2009.

  1. #1
    Hi,
    I am new to this google adwords but I managed to setup a campaign ad for my hotel business. I selected the suggestion keyword from the google generation.

    It strange in the report I have 100+ clicks and 260,000 impr but when I tried some keyword on the Ad Preview but my ad never display anything.

    Can you help me some clues,

    maybe some hint for online advertisement for hoteliers.

    thank you.
     
    Hitzero, Dec 20, 2009 IP
  2. AdWords-Advice

    AdWords-Advice Active Member

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    #2
    Hi Hitzero and welcome to AdWords

    This is a very vague question, like going to a garage and saying I have a car on my drive at home, when I turn the key it dosn't work can you please tell me whats wrong with it?

    It could be anything from targeting the wrong country, budget running out when you look, Ad preview looking at the wrong geographic area and many more.

    I'd be happy to take a closer look for you if you want to send me a pm

    Good luck

    Paul
     
    AdWords-Advice, Dec 20, 2009 IP
  3. magda

    magda Notable Member

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    #3
    First - turn off content network
    I bet you don't even know you've got it on.
    If you want to show on the content network (the adsense ads that show on blog etc), set it up as a separate campaign.
    As adwords-advice said (what a log-in to live up to!) - it's most likely due to your budget. If you don't have sufficient budget to show everytime your keyword is searched for, adwords will show your ad sporadically throughout the day.
    There's nothing wrong with that - if you're comfortable with your budget and you're getting some results - it's fine.
     
    magda, Dec 20, 2009 IP
    Lastbutnotleast likes this.
  4. spatching

    spatching Peon

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    #4
    I Think Google Adwords are a complete rip-off and if you ARE new to google adwords i would, in my opinion, advise against going any furthur with them.

    I provide a website submission service at my website WebSub - bossbuild.co.uk and google reckons that "website submission service" is an irrelevant keyword......2/10!!!

    I am fed up with google, does anyone have any suggestions of good companies?
     
    spatching, Dec 20, 2009 IP
  5. Lucid Web Marketing

    Lucid Web Marketing Well-Known Member

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    #5
    Spatching, maybe you could try to have more content on that page and mention website submission service a bit more. It is only a computer program after all. Or ask Google to review.

    But even if they figured it was relevant, you'd probably get a QS of 4 or 5. Your QS of 2 also suggests poor ads getting poor click rates compared to competitors. Read more about Adwords and QS.
     
    Lucid Web Marketing, Dec 20, 2009 IP
  6. JoeOFarrel

    JoeOFarrel Member

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    #6
    I've never had any issues with google adwords, except for the fact that they are getting more expensive ;o) .

    To figure out where it is coming from, just go the campaign settings to see what limitations you've set. After that, try the campign diagnosis tool if you can't work it out. It will tell you what is wrong.
     
    JoeOFarrel, Dec 20, 2009 IP
  7. schesterfield

    schesterfield Guest

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    #7
    turn off the content network since it does not show the keyword details... I'd recommend that you focus on keywords that is in relation to the hoteliers business... I would not all use Google keyword recommendation because some do not make sense - relevancy to your campaign and web site. I would recommend that you would check out the Google adwords learning center to have additional info on the possibilities with Google Adwords.
     
    schesterfield, Dec 22, 2009 IP
  8. wvbelcher

    wvbelcher Peon

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    #8
    Good luck with Google Adwords. I think you need to be disciplined in your campaigns and test, test and test some more.
     
    wvbelcher, Dec 22, 2009 IP
  9. Lastbutnotleast

    Lastbutnotleast Peon

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    #9
    I do agree. Thank you for your input.
     
    Lastbutnotleast, Dec 26, 2009 IP
  10. hanzaant

    hanzaant Peon

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    #10
    1. That what magda said - content network. I have each day about 100 clicks on 2,6 mln showing ads. In google search engine I have much better calculation, CTR is about 4%.

    Why You don`t see Your add. If Your settings are ,, display adds equally or day" thats mean, google will check how many people click Your ads.

    If Your budget is 100$, and people clicked first hour 50$, so rest 23h will spend next 50$, so 2$ per hour. So You might not see Your ad.
     
    hanzaant, Dec 27, 2009 IP