Anchor Text of Links

Discussion in 'Search Engine Optimization' started by connelly73, Dec 18, 2009.

  1. #1
    Sorry but new to SEO but getting there slowly. Been following some things in this forum and just like to ask some things so I'm sure I understand. Is Anchor Text of Links when you use words for your link like in my sig here? ie it displays text that you click on to go tomy www page?
     
    connelly73, Dec 18, 2009 IP
  2. blogger2006

    blogger2006 Peon

    Messages:
    107
    Likes Received:
    1
    Best Answers:
    0
    Trophy Points:
    0
    #2
    Anchor text to be effective must describe what your site is all about. These words will help your ranking with search engines when users in the internet search for them and if your site has acquired good ranking with SEs, your site will rank well for the anchor texts you used.
     
    blogger2006, Dec 18, 2009 IP
  3. Canonical

    Canonical Well-Known Member

    Messages:
    2,223
    Likes Received:
    141
    Best Answers:
    0
    Trophy Points:
    110
    #3
    You are correct. The "link text" is the word(s) that is hyperlinked (clickable... typically underlined). Google and the other engines use the text that is hyperlinked as a strong clue as to what the page being pointed to is all about.

    So if you have a page on your site about car maintenance and link to it with something like, "To find out more about car maintenance, click here." you're telling the search engines that example.com/car-maintenance is about "click here". It does very, very little towards helping you to rank for "car maintenance". Basically it just passes example.com/car-maintenance a miniscule amount of page rank or link juice (which really has VERY little affect on rankings), but doesn't help you rank for a specific keyword phrase.

    On the other hand, if you link to example.com/car-maintenance/ from another page with something like, "Learn more about car maintenance." you are telling the search engines that your page is about "car maintenance" so not only does it pass your page a little link juice, but it also help you rank for the keyword phrase "car maintenance" and other variations of that phrase.

    So to be a little more correct, instead of:

    I would say:

     
    Canonical, Dec 18, 2009 IP
  4. atniz

    atniz Well-Known Member

    Messages:
    1,661
    Likes Received:
    28
    Best Answers:
    0
    Trophy Points:
    115
    #4
    Yes, you are right.

    The text that refers to your website is called:

    - Anchored link

    Also can be referred as

    - Hyperlinked
     
    atniz, Dec 18, 2009 IP
  5. webrecsol

    webrecsol Peon

    Messages:
    448
    Likes Received:
    1
    Best Answers:
    0
    Trophy Points:
    0
    #5
    yes, I am agree with all of us because Anchor Text is helpful is search ranking.
     
    webrecsol, Dec 18, 2009 IP
  6. Maqbool

    Maqbool Banned

    Messages:
    75
    Likes Received:
    1
    Best Answers:
    0
    Trophy Points:
    18
    #6
    Thanks great info
     
    Maqbool, Dec 18, 2009 IP
  7. Traffic-Bug

    Traffic-Bug Active Member

    Messages:
    1,866
    Likes Received:
    8
    Best Answers:
    0
    Trophy Points:
    80
    #7
    You are right! Anchor text is the text that appears between the anchor tags in HTML.
    LIke here
    <a href="destination page.html">ANCHOR TEXT</A>

    If you have keywords in your anchor text, the better it is for your ranking purposes.
     
    Traffic-Bug, Dec 18, 2009 IP
  8. Klutze

    Klutze Peon

    Messages:
    215
    Likes Received:
    0
    Best Answers:
    0
    Trophy Points:
    0
    #8
    Canonical hit the nail right on the head, great explanation!
     
    Klutze, Dec 18, 2009 IP
  9. Yasil

    Yasil Active Member

    Messages:
    247
    Likes Received:
    0
    Best Answers:
    0
    Trophy Points:
    51
    #9
    good post about anchor text...nice post thanks....:)
     
    Yasil, Dec 18, 2009 IP
  10. hsvyas

    hsvyas Peon

    Messages:
    167
    Likes Received:
    1
    Best Answers:
    0
    Trophy Points:
    0
    #10
    both are useful Articles..
     
    hsvyas, Dec 18, 2009 IP
  11. connelly73

    connelly73 Peon

    Messages:
    41
    Likes Received:
    1
    Best Answers:
    0
    Trophy Points:
    0
    #11
    Thanks everyone. Would you do this in your own site ie internal links and would they help your ranking?
     
    connelly73, Dec 19, 2009 IP
  12. redthehat

    redthehat Peon

    Messages:
    434
    Likes Received:
    7
    Best Answers:
    0
    Trophy Points:
    0
    #12
    Yeah, it can do. For example, I make my home link a "nofollow" link, as home aint what is at the end of that link, its my website which aing called "home" or about "home" etc etc.

    Internal linking does help a hell of alot, well worth implimenting, and using your keywords wisely!
     
    redthehat, Dec 19, 2009 IP
  13. connelly73

    connelly73 Peon

    Messages:
    41
    Likes Received:
    1
    Best Answers:
    0
    Trophy Points:
    0
    #13
    Sorry could you explain a bit more about your quote "I make my home link a "nofollow" link" how do you do this and what benifit it has.
     
    connelly73, Dec 19, 2009 IP
  14. scheng1

    scheng1 Peon

    Messages:
    1,255
    Likes Received:
    5
    Best Answers:
    0
    Trophy Points:
    0
    #14
    I use hyperlinik for affiliate marketing purpose. If search engines want to penalize that, then me and many bloggers will be boiling in hot soup.
    Anyway, I use "nofollow" tag so that link juice wont pass to those sites.
     
    scheng1, Dec 19, 2009 IP
  15. MarkAse

    MarkAse Peon

    Messages:
    596
    Likes Received:
    5
    Best Answers:
    0
    Trophy Points:
    0
    #15
    Scheng-Careful with that. There have been some interesting studies regarding no-follow, in fact it may, or may not exist anymore with G.
     
    MarkAse, Dec 19, 2009 IP
  16. magda

    magda Notable Member

    Messages:
    5,197
    Likes Received:
    315
    Best Answers:
    0
    Trophy Points:
    280
    #16
    What studies? This post needs more explanation.
     
    magda, Dec 19, 2009 IP
  17. Canonical

    Canonical Well-Known Member

    Messages:
    2,223
    Likes Received:
    141
    Best Answers:
    0
    Trophy Points:
    110
    #17
    Nofollow is definitely obeyed by Google. It prevents the destination page from being credited with another inbound link. It stops your page from passing the destination URL for the affiliate link any page rank/link juice and it won't get credit for the link text either. Lots of people say that Google counts nofollow links simply because they often appear in the output of the LINK: operator as well as in the inbound links shown in Google's Webmaster Tools. But Google places them there so that you DON'T know which pages are being counted. They also show inbound links from pages known to be under penalty, and those are not counted as well.

    And it is very much advised that IF you have affiliate links on your site pointing to another site that is selling something, that you rel="nofollow" those affiliate links for two reasons:

    1) Placing the rel="nofollow" on affiliate links cannot hurt your site, and "might" save your URL where the affiliate link exists from being penalized should your site be manually reviewed by a Googler and the affiliate link somehow be interpretted as a paid link. AND

    2) Why should you help the owner of the affiliate program (the destination URL of the affiliate link) to rank by giving it credit for another followed inbound link - passing it link juice and giving it credit for the link text of your outbound affiliate link? You want YOUR URL where the affiliate link is located to outrank the destination URL for the affiliate link.
     
    Canonical, Dec 19, 2009 IP
  18. blogaboutnothin

    blogaboutnothin Peon

    Messages:
    1,149
    Likes Received:
    7
    Best Answers:
    0
    Trophy Points:
    0
    #18
    You should make your own affiliate program because a lot of people will link to your site. You pay nothing for these people to help promote your product. You only receive less money per sale because you have to give away commissions, but at least you don't have to hire SEO companies and pay thousands of dollars for linkbuilding.
     
    blogaboutnothin, Dec 19, 2009 IP