Hi everybody I have to premise that I am a complete novice with Adwords so my question may look naive, and I want to excuse for this if it will happen! I am about to set up a website with SmugMug and I would like to run an Adwords campaign to address visitors toward my SmugMug sales pages. I know (well, I think I know) that to run the campaign properly I need to place an AdW Tracking Code inside the Html code of the page that I will choose as target; obviously I inquired with the Smugmug support to find out if I will be allowed to do such. The guys from SmugMug addressed me to their forum where I got, due mostly to my inexperience (this is the Adwords Help Page I showed them http://adwords.google.com/support/aw/bin/answer.py?hl=en&answer=55488), a confusing answer: "That looks like the normal Google Analytics tracking code which you would simply paste into your custom footer". Than, to summarize, my questions are as follows: -are Adwords Tracking Code and Analytics Tracking Code two different things? -which one of the two is indispensable and must be placed in the webpages I want to target? -where can I find a sample of the code I need to show to people in order to understand wether I can place it or not (e.g when I inquiry at SmugMug support or forum)? Please bear my inexperience, thanks everybody Fabio
yeas dear it is different codes and i will explain as following" Adwords Tracking Code: the real name conversion tracking code and with this code you can track your conversions you got to know which keywords will be the best performing to you. Analytics Tracking Code: analytics code to track your visits and to know the bounce rate for each keyword you have to know the relevancy with this keyword Note: both is very important to sucsess with your campaign and you should put the conversion tracking code in Thank you page after the visitor fill your form the analytics code put it in the home page and it will track all the data for the website I hope this answer will help you thanks
Hi thanks a lot for your help! I need to find "samples" of both the two codes, this could help me making the question at the SmugMug people clearer. Can you tell where to find these samples? I made a Google search and I found about the Analytics code, but I am not able to find anything about the "Conversion code".
The AdWords code is in your a Adwords account under the tab reporting --> Conversion Tracking. Analytics code is in the Analytics account when you click edit settings in the upper right of the profile screen.