Which word is better ? "Representing Partners" Or "Branches & Resellers" I am confused over choosing best word to click on it to appearing the resellers and locations that can find the product or contact for support. Please, help me to choose which is better ?
If you consider the authenticity and originality of the speech, I prefer Representing Partners, as that sounds more close to the people or business you are dealing with.
Just to be different, I'd say Branches & Resellers, because, from the point of a designer, you can use that ampersand to make the words really stand out. Plus, Representing Partners just sounds cheesy.
B & C actually makes the customer, in this sense, the readers or the visitors feel themselves to be alienated from the experience of reading and learning from the sales copy and reduces the rate of conversion. IMHO.
I would say that the language used, because it is in the assertive case, gives an instruction to the user, whereas a person like myself, who does not believe in the SEO bullshit, would think "Representing Partners" to be: A married couple looking after each other Some company trying to sound personal Some company trying too hard to get "high conversion rates" So, "IMHO", I'd just use whatever one you find best, but my opinion is that one should not use "Corporate Lorem Ipsum" (http://www.apple.com/downloads/dashboard/developer/corporateipsum.html). Good luck anyway!