list of google analytics utm parameters and their explanation

Discussion in 'Google Analytics' started by nozero, Nov 6, 2009.

  1. #1
    I just found, by mistake , a blog post about google analytics utm_nooverride. i was wondering what other utm parameters are available to use. I tried searching around for this but found nothing. anyone have any ideas?
     
    nozero, Nov 6, 2009 IP
  2. dipali

    dipali Peon

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    #2
    I collected some utm resources -

    where utm_source - the source of the visitor (google, newsletter, certain website etc.),

    utm_medium - the medium source (banner, email, ppc campaign),

    utm_term - if its a paid keyword you can add the keyword here (if you buy a link from other website you can add the keyword you target on this website),

    utm_campaign - campaign name (promotional, special discount, promo code etc.),

    I hope this will help you,
     
    dipali, Nov 6, 2009 IP
  3. nozero

    nozero Peon

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    #3
    Thanks. i think there are allot more. I just cant find it.
     
    nozero, Nov 9, 2009 IP
  4. joepa3

    joepa3 Active Member

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