Singular Or Plural?

Discussion in 'Search Engine Optimization' started by Macavi, Oct 10, 2009.

  1. #1
    When i targeted keyword in singular and plural. What should i choose? Should i base my website around plural "wood tables" so for example people searching for "wood table" will also get to my site?

    Maybe i should create 2 sites woodtable.com and woodtables.com so i will get traffic searching for "wood table" and "wood tables"?

    In short should i create 2 websites (singular+plural) or one website with plural will be enough and will catch traffic searching for singular?
     
    Macavi, Oct 10, 2009 IP
  2. ColeenB

    ColeenB Peon

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    #2
    I would do one website - whichever has more search volume - and optimize for both singular and plural.
     
    ColeenB, Oct 10, 2009 IP
  3. willybfriendly

    willybfriendly Peon

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    #3
    Use the adwords traffic estimates to get an idea of what is being searched for the most.

    But, ColeenB is correct that you will ultimately want to target both. The onsite optimization for plural/singular is pretty straightforward. Getting proper anchor text in links can be a bit more problematic, depending on our approach.
     
    willybfriendly, Oct 10, 2009 IP
  4. greatme

    greatme Active Member

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    #4
    I go for plural one. because it takes both. singular as well as plural. you can achieve good ranking for both terms if you optimize well.
     
    greatme, Oct 10, 2009 IP
  5. Dan Schulz

    Dan Schulz Peon

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    #5
    I'd do the same.
     
    Dan Schulz, Oct 10, 2009 IP
  6. webdev007

    webdev007 Active Member

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    #6
    In general, for high competition keywords you need both otherwise plural will be fine.
     
    webdev007, Oct 11, 2009 IP
  7. magnettechnologies

    magnettechnologies Peon

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    #7
    in google it doent matter.
     
    magnettechnologies, Oct 12, 2009 IP
  8. hasmat

    hasmat Peon

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    #8
    analyse both keywords with wordtracker tool. It will help u to make decision, which one is suitable.
     
    hasmat, Oct 12, 2009 IP
  9. kmofo

    kmofo Active Member

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    #9
    Google and probably all others search engines use
    linguistic analysis to get to the root form of a word,
    this procedure being called stemming. So,
    mainly, the root form of word is used for data mining,
    but most likely, an EXACT MATCH gives a bonus in
    search.
     
    kmofo, Oct 12, 2009 IP
  10. joelchrist

    joelchrist Banned

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    #10
    You can get keyword idea from google adword tool. or better you can focus the both.
     
    joelchrist, Oct 12, 2009 IP
  11. valvetak47

    valvetak47 Peon

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    #11
    I always go for plural as it will be easy to optimize for both keywords
     
    valvetak47, Oct 12, 2009 IP
  12. dsouza

    dsouza Peon

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    #12
    instead of using singular use plural form of word
     
    dsouza, Oct 12, 2009 IP
  13. Philllip

    Philllip Guest

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    #13
    Buy both domains, they cost peanuts... but don't make duplicated wsebsites else you will FAIL!
     
    Philllip, Oct 12, 2009 IP
  14. tangch

    tangch Peon

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    #14
    If your website is very informative, it won't matter whether it's plural or singular. Google will put you on top for broad match search. It only makes a difference if the user uses phrase or exact match.
     
    tangch, Oct 12, 2009 IP
  15. Dan Schulz

    Dan Schulz Peon

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    #15
    Rather than quote all the people who gave incorrect advice, I'll just say now for the record that even with the linguistics and word stemming, it STILL matters whether you use the singular or plural version of a keyword. One can bring more search traffic than the other, depending on how many people search using that keyword.

    While Google has gotten better, it still tries to think like a searcher (human user), so if you want to think like them, think like the people who will be using your Web site.
     
    Dan Schulz, Oct 12, 2009 IP
  16. rbaker

    rbaker Peon

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    #16
    Dan is correct, the singular and plural generate different results.

    Just do a Google search for wood table vs wood tables and you'll notice not only a different top ten list, but a different number of total returned results as well. This is true for any keyword.
     
    rbaker, Oct 12, 2009 IP