Creating hype

Discussion in 'General Marketing' started by William Martin, Aug 1, 2006.

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  1. #1
    Would anyone care to share any tips for creating and engineering hype. Online or offline. Think movies and theatre. :D
     
    William Martin, Aug 1, 2006 IP
  2. T0PS3O

    T0PS3O Feel Good PLC

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    #2
    PayPerPost.com can help you with that sort of thing. Other ideas are what Google keeps doing with invites. Keep something cool locked away and slowly build up the userbase whilst those lucky enough to be 'in' will be bragging to those panting to get in.
     
    T0PS3O, Aug 1, 2006 IP
  3. SumitBahl

    SumitBahl Reign of Chaos

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    #3
    Offtopic: When are you posting you 10,000th post TOPS? Seems like you are struck on 9999. Planning fireworks eh?
     
    SumitBahl, Aug 2, 2006 IP
  4. shamess

    shamess Well-Known Member

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    #4
    Oh, I didn't notice. Uber cool ^^;;
     
    shamess, Aug 2, 2006 IP
  5. murphman

    murphman Guest

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    #5
    One of the coolest things i have seen is the creation of videos being posted to blogs and youtube from the opportunities we have listed on payperpost.

    http://youtube.com/results?search_query=payperpost&search=Search
     
    murphman, Aug 7, 2006 IP
  6. Spider Ninja

    Spider Ninja Peon

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    #6
    give something away of value that people really love
     
    Spider Ninja, Aug 7, 2006 IP
  7. Hexane

    Hexane Peon

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    #7
    There's a great book/site by Mark Hughes he talks a lot about creating hype. You can read some of the free chapters online, especially #13. He has some very sound advice. The address is http://www.buzzmarketing.com/book.html

    I found it very useful.
     
    Hexane, Aug 7, 2006 IP