A Guide To Setting Up, Launching, Promoting, and Marketing A Successful Website

Discussion in 'General Marketing' started by HydroJohn, Jul 6, 2009.

  1. #1
    A Guide To Setting Up, Launching, Promoting, and Marketing A Successful Website

    The Website

    Firstly when launching a new website you need to site to be clean. What this means is that it needs to have no pop-ups, spammy adverts or anything like this.
    You need to make a good impression with the site to your users. This will keep your bounce rate low and also it will help you achieving return visitors. The
    next thing you need to turn your attention to is making your site very easy to navigate, try to have navigation panels underneath the header and in the
    right navigation bar. The easier it is for your users to navigate your site to more page impressions you will get and the more revenue you will make. The
    Final key is to have high quality content, research all your articles and make sure there up to a professional standard. Don't! purchase cheap articles because
    they will give your site a bad name and people wont recommend it to friends or come back.

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    Getting Started

    Once your website has been made with all your content added and widgets, you now need to install Google Analytics, google analytics tracks all your visitors
    and shows you where they came from, how long they stayed on your site, how may pages they visited etc... It gives you a great insight to your users and
    you can use this information to get the most amount of revenue from your site. The next step is to add google analytics to your site, this lets you
    add your sitemap to google and also edit how google views your website. After you have submitted your sitemap to google and added google analytics you can
    now move onto the next stage.

    http://www.youtube.com/watch?v=Y6I7GBB9bMg ----> Guide For Installing Google Analytics On A Website
    http://www.metacafe.com/watch/2821100/how_to_install_google_webmaster_tools/ ----> Guide For Installing Google Webmasters Tools On A Website
    http://forums.digitalpoint.com/showthread.php?t=531765 ----> Guide For Submitting your Site map To Google Webmasters Tools

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    Indexing Your Site

    Getting your site indexed in your first step to getting organic traffic (traffic from search engines). Organic traffic is commonly referred to as the best
    type of website traffic because its free and once your getting it, you don't have to work any more on it. Getting your site indexed on google should
    only take around 24 hours.

    http://awebmastersblog.blogspot.com/2009/03/10-methods-to-getting-your-site-indexed.html ----> Guide For Getting indexed On Google

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    Building Back links

    Building backlinks to your site is a very easy process but very, VERY! time consuming. It can take 1-3 hours each day, so unless your committed to making
    your site a success then you should stop here. OK if your still reading then you can build backlinks to your site by doing the following. Forum Posting,
    Article Sbumission, Directory Submission, Social Bookmarking, Video Creation, Web 2.0 Link Building.


    http://www.moreniche.com/tutorials/article_submission.php ----> Guide To Article Submission
    http://www.vretoolbar.com/articles/directories.php ----> The Top 50 Article Submission Sites
    http://www.webcredible.co.uk/user-f...ngine-optimisation/directory-submission.shtml ----> Guide To Directory Submission
    http://www.avangate.com/articles/top-directories_52.htm ----> The Top 50 Directory Submission Sites
    http://www.catch22marketing.com/social-bookmarking.htm ----> Guide To Social Bookmarking
    http://www.squidoo.com/youtuberight ----> Guide To Video Creation
    http://www.ebizmba.com/articles/video ----> The Top 20 Video Hosting Sites
    http://awebmastersguide.blogspot.com/2008/06/5-successful-methods-to-getting-quality.html ----> Guide To Getting Quality Back links

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    Search Engine Optimisation

    Search Engine Optimisation is very important if you want your website to get large amounts of targeted traffic. Search Engine Optimisation is basically
    getting your websites to the top of Search engines such as google and yahoo. Depending on how many search results are returned will depend on how hard it is
    to get to the top. Various elements and factors will affect your Search Engine Optimisation and its important you optimise your site well and build your
    backlinks with your anchor text so you get to the top of Google. It can take a few weeks to 6 months to rank in the top of Google so don't give up after a few weeks
    if you think its not working!

    http://en.wikipedia.org/wiki/Anchor_text ----> What Anchor Text Means
    http://en.wikipedia.org/wiki/Search_engine_optimization ----> What Search Engine optimisation Is
    http://blogoscoped.com/archive/2007-01-07-n13.html ----> The Basics Of Search Engine optimisation
    http://www.easywebtutorials.com/ebooks/SEO-MadeEasy.pdf ----> All You Need To know About Search Engine Optimisation

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    Making Money

    Making money from your website or blog can often be hard to do but is essential otherwise your hosting fees and domain fees will keep taking money!
    You have got lots of options for how to make money from your site and you will find that some perform better than others depending on what type of site you run.
    Generally Google AdSense is the best option for webmasters, it enables you to display targeted adverts to visitors on your site.
    There a various other advertising networks which include AdBrite, Widget Bucks & Text Link Adds. You can also sell text links on your blog as well as
    advertising space privately. The best 2 places to sell advertising space and link sales are http://marketplace.sitepoint.com/categories/buy-advertising-space &
    http://forums.digitalpoint.com/forumdisplay.php?f=90

    http://howtosplitanatom.com/news/21-great-advertising-networks-for-publishers/ ----> The Best Publisher Advertising Networks

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    This thread has taken me lots of research and many hours so please don't steal it without a link back to this thread on DP!
     
    HydroJohn, Jul 6, 2009 IP
    PressGuy likes this.
  2. PressGuy

    PressGuy Banned

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    #2
    Very good post, thanks for the share rep++
     
    PressGuy, Jul 6, 2009 IP
  3. HydroJohn

    HydroJohn Active Member

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    #3
    No problem!

    Glad you found it useful :D
     
    HydroJohn, Jul 6, 2009 IP
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  4. sk24iam

    sk24iam Greenhorn

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    #4
    Great post, I'll be looking into that to further develop my startup. Thanks
     
    sk24iam, Jul 6, 2009 IP
  5. prosperity66

    prosperity66 Active Member

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    #5
    Not only it's a good post but gives a lot of interesting links as well! Thanks for sharing!!!
     
    prosperity66, Jul 6, 2009 IP
  6. HydroJohn

    HydroJohn Active Member

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    #6
    No problem, glad you can all benefit from it.

    Really its all the basics around setting up a website and promoting it :D
     
    HydroJohn, Jul 6, 2009 IP
  7. HydroJohn

    HydroJohn Active Member

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    #7
    Have you tested these methods yet?
     
    HydroJohn, Jul 7, 2009 IP
  8. money-87

    money-87 Peon

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    #8
    Very nice guide :)
    Thanks a lot
     
    money-87, Jul 7, 2009 IP
  9. freno_money

    freno_money Peon

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    #9
    nice post for sure, love the info and why I dig this forum for my breezing pleasure
     
    freno_money, Jul 7, 2009 IP
  10. giantsfan0806

    giantsfan0806 Peon

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    #10
    thanks for the info dude. ill be sure to try that out. cheers!
     
    giantsfan0806, Jul 7, 2009 IP
  11. HydroJohn

    HydroJohn Active Member

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    #11
    Thanks!
    No problem glad you found it useful :D

    make sure you do!
     
    HydroJohn, Jul 8, 2009 IP
  12. psychocandy

    psychocandy Peon

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    #12
    Welll good guide...
     
    psychocandy, Jul 8, 2009 IP
  13. henrychai

    henrychai Peon

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    #13
    Wow.. great guidelines... i love it
     
    henrychai, Jul 8, 2009 IP
  14. jkadin

    jkadin Peon

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    #14
    Great post HydroJohn not only for the newbies but for all. The best way to let it reap in is not read it once read the post several times so the more you read it the more you will understand it all around what a great post and job you did big thumbs up to you mate.
     
    jkadin, Jul 8, 2009 IP
  15. aroberts

    aroberts Peon

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    #15
    I am so glad that you have these links to promote anything i want to advertise!:)
     
    aroberts, Jul 8, 2009 IP
  16. cipals15

    cipals15 Well-Known Member

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    #16
    Nice websites and articles.. Professional.. Well, you are doing a promotional article now.. Actions speak louder than letters.
     
    cipals15, Jul 8, 2009 IP
  17. HydroJohn

    HydroJohn Active Member

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    #17
    Thanks for your kind words!

    hope it helps lots of new and old webmasters on DP!
     
    HydroJohn, Jul 8, 2009 IP
  18. kentnlawrence

    kentnlawrence Peon

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    #18
    Page bookmarked. Really help infomation that I'm just searching for everywhere.
     
    kentnlawrence, Jul 8, 2009 IP
  19. harrysidhu

    harrysidhu Peon

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    #19
    verrrrry nice
     
    harrysidhu, Jul 8, 2009 IP
  20. speakaction

    speakaction Well-Known Member

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    #20
    good guide...thx.
     
    speakaction, Jul 8, 2009 IP