Hi all, My website www.lapshack.com sells ipod and PSP downloads for between 2 and 4 dollars. Is this to low for adwords to be used profitably. Advice would be fantastic. Thankyou.
You just simply need to do the math, Use googles traffic estimator tool to get an idea of an average CPC. So say if you're average CPC estimate is $0.25 per click, you would need 1-15 conversion rate to break even at a $4 profit per sale. I can't see it being profitable on Adwords to be honest, why not try Youtube?
Like Jay says, do the math. But even though I'm a big fan of PPC, I don't generally recommend it for products under $15, even your own. Not unless your conversion is very high like 25% or more.
youtube is cheap but conversions are no good. Also kw are limited that are searched for on youtube compared to regular search which makes targetted visitors few and far between.