Opinions on Web Analytics software

Discussion in 'Traffic Analysis' started by barkers, Jun 9, 2009.

  1. #1
    Hi,

    My company runs a large high traffic website which makes money from advertising, so getting good statistics is hugely important.

    We currently use Google Analytics for a few things, but for the main we use HBX (aka HitBox).
    However since HBX was bought by Omniture, they are migrating all users over.

    Unfortunately we haven't got on very well with Omniture, the setup is annoying and the support not great. We've had missing reports which then require more code to be added to the JS file, which means no historical stats. Also our accounts seem to differ massively according to which Omniture account manager set it up.

    We don't really want to use Omniture.

    What I need are recommendations of other web analytics packages to use.
    Any ideas which are good?


    We particularly need to be able to get (on top of the usual key metric reports) site section reports, trend analysis on all reports, a drilldown for all reports, good link tracking, we prefer tracking by page name and hierarchy than url.
     
    barkers, Jun 9, 2009 IP
  2. komol88

    komol88 Active Member

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    #2
    Need the same :)
    Anybody help me. PM your solution, if you have one
     
    komol88, Aug 2, 2009 IP
  3. seolion

    seolion Active Member

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    #3
    Omniture SiteCatalyst is a great tool, only thing is that you should plan your implementation well in advance considering all your reporting needs.

    50 custom traffic variables, 50 custom conversion variables and a good number of custom event reporting, isn't that which can give you a lot of insights?

    Your disappointment happened from a less planned initial implementation, and yes you will not have historical stats for new additions to the implementation. Even with a basic implementation , it gives all basic reports similar to any other WA tool.

    Well, I am not an Omniture employee, instead just an implementation consultant of Omniture supporting a client.
    I have interacted many times with Omniture support, they may be slow for complex issues, but so far they have answered my queries well.

    In your case you can switch completely to Google analytics, but ask the questions yourself, can GA give all the reports you wanted? Or is it better to correct the existing Omniture implementation?
     
    seolion, Aug 15, 2009 IP
  4. Shaun Dsouza

    Shaun Dsouza Peon

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    #4
    Can you get to the logs yourself? I'd say the software is just really confused, there's so many possible user agents they probably just have a regexp incorrect or something.
     
    Shaun Dsouza, Feb 10, 2010 IP
  5. SG_Ohio

    SG_Ohio Peon

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    #5
    We have been using Coremetrics with great success. They offer tracking of not only natural SEO but paid SEM too. Their number have been very accurate and customer service is great.
     
    SG_Ohio, Feb 11, 2010 IP
  6. xInd

    xInd Notable Member

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    #6
    Are you looking for online services or downloadable software? Paid or free?
    I use IBP - Internet Business Promoter for most of the stuff you're doing here. I don't know if it is what you're looking for, but it's been around for a long time and if very helpful in managing campaigns. I think the trial version allows you to do just about everything for one website...
     
    xInd, Feb 14, 2010 IP