I've been told that having an H1 tag is valuable for SEO purposes however are you dinged if you have an included CSS file that lowers the font size for an appearance standpoint? If there are negative dings, how serious is it? Thanks.
I've neither heard nor seen instances where down sizing h1 tags affects seo. H1 is simply the most important topic/title. Font size doesn't seem to matter, providing its not "fine print." The important thing is that u have exactly 1 h1 tag per page, and related content to go with it.
Thanks for this. I've been developing content more, lately, than writing pages, and kind of got my tags mixed up. I was using H1 the way I would in a doc, rather than the way I would use Title. You explained it very well.
From my experiences, misuse of the H1 tag specifically, as well as misunderstanding of the h tag structures seems to be one of the most frequent mistakes on page. It doesn't help matters that many of the wordpress templates have this backwards as well... Glad I could help out!
Hi, The google bots usually look for the HTML tags and will concentrate on anything that has <H1> regardless of the specifics in your CSS file. You should not get any problems here.
We us a small font H1 tag and a large font H2. This was for cosmetics reasons and all styles are in the CSS file. A page without an H1 tag will rank below a page with. So always use one. It should be at the top of the page. There is a discussion underway as to the order and it does not seem to make a difference.
Thanks everyone for your responses, they were helpful. I think I'll just stick with not modifying the size in the H1 tag, however it is good to learn that the order does not matter as I always thought you should go H1, H2, H3 etc.
Header tags should follow the appropriate order as per proper HTML markup. Font size/style won't matter provided it's not invisible text. Titles/headers/pagenames/etc. are important and depending upon the market may be all you need to rank, but links are way more important. Lots and lots of high quality links!