Why do people put adsense on product sites?

Discussion in 'AdSense' started by devzealot, May 8, 2009.

  1. #1
    This perplexes me. Why would anyone who wants the customer to buy something from their website put
    adsense on the site also lowing the chance of a sale? I even found adsense on a single product sqeeze page :eek:
    Just crazy if you ask me, a meager click might land you a few cents but the loss of a sale is $$$. Oh yeah here
    is the squeeze page example: http://www.laptopbiz.com/ (no affiliation I assure you)
     
    devzealot, May 8, 2009 IP
  2. metros

    metros Notable Member

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    #2
    Can be many reasons.
    Maybe he is not able to sell enough products? Maybe he is looking for extra income and Adsense targeted it well as whole content is regard laptop repair niche.
     
    metros, May 8, 2009 IP
  3. Michael T.

    Michael T. Well-Known Member

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    #3
    Well if the visitor is really interested to buy the product he will not be distracted by ads,but if the visitors isn't interested that much he will try to find a way to get away from that site and he will probably click on ads,maybe he gets a decent amount per click so adsense is also a good money maker here.
     
    Michael T., May 8, 2009 IP
  4. eastmobiles

    eastmobiles Active Member

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    #4
    He hoped that those who do not wanted to buy should at least click the ads and so have some extra income.
     
    eastmobiles, May 8, 2009 IP
  5. devzealot

    devzealot Greenhorn

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    #5
    Yeah ok, I see your points here. I still find it a bit strange :) I can understand any other type of site but a one page product site should be intently focused on
    selling the product and now having visitors click away. For example, lets say the visitor is interested in the product and as they are reading the sales pitch they
    discover another similar, maybe better type product in the google adsense ad, they click on it and buy that product instead, this guy just lost a sale!
     
    devzealot, May 8, 2009 IP
  6. sultanofseo

    sultanofseo Notable Member

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    #6
    some are just plain ol' nutts. others might not be able to convert well enough to substitute adsense income.
     
    sultanofseo, May 8, 2009 IP
    metros likes this.
  7. gabbar77

    gabbar77 Peon

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    #7
    may be they know that there are less chances of the visitor buy their product...
     
    gabbar77, May 8, 2009 IP
  8. metros

    metros Notable Member

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    #8
    Yeah,
    Not many peoples buying products now days, Clicking ads is at least normal.
     
    metros, May 9, 2009 IP
  9. mdamin76

    mdamin76 Well-Known Member

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    #9
    To me, income from adsense far more better than commission of being an affiliate. If a visitor refuse to buy any of your product, they will look for other source, right? Adsense tend to be an alternative choice for visitors.
     
    mdamin76, May 9, 2009 IP
  10. devzealot

    devzealot Greenhorn

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    #10
    Sure but this guy selling this product is asking $59 and even if he only gets half thats almost $30 for a sale VS maybe .10c if he gets a click!
     
    devzealot, May 10, 2009 IP
  11. koan

    koan Well-Known Member

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    #11
    It's cheap. I would not buy from a page with adsense ads on it.
     
    koan, May 10, 2009 IP
  12. devzealot

    devzealot Greenhorn

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    #12
    My thoughts exactly, and in addition I would not become this person's affiliate either. Can you imagine sending
    your customers to this person's sales page? Only to have them click away on a google ad :rolleyes:
     
    devzealot, May 10, 2009 IP
  13. Ignacio21

    Ignacio21 Guest

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    #13
    It's not a very smart strategy to make sales, adsense is great in websites with very good content and lots of articles but it's not good if you sell your own products or in a video or community site.
     
    Ignacio21, May 10, 2009 IP
  14. nancy_18am

    nancy_18am Peon

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    #14
    to improve their money income
    that is what i think
     
    nancy_18am, May 10, 2009 IP
  15. Ryan6

    Ryan6 Peon

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    #15
    Your both expressing opinions as bloggers/webmasters, general web users want to seek information and a few extra ads will not make a difference to them.

    Back to the general question: not all traffic to a web page is targeted and not all web users are willing to commit to buy today. Makes perfect sense to me that those that aren't buying today would consider leaving the page via an Adsense ad, perhaps seeking further information on the topic that they have looked up.

    With the "snatching commissions" tag, you have the opportunity to write an in-depth product review and if a two line Adsense ad can snatch a sale for the same product then you must be a pretty lousy internet marketer.

    Maybe the blogger/webmaster would also like to earn some money from Adsense CPM ads, which means that they will earn money each time an impression is made for any specific product review. I don't understand the issue, it is simply a case of not putting all eggs in one basket!:)
     
    Ryan6, May 10, 2009 IP
  16. iseoforum.com

    iseoforum.com Peon

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    #16
    He is not selling a lot and he has no confidence in his product!
     
    iseoforum.com, May 10, 2009 IP
  17. Kinkyjoe

    Kinkyjoe Well-Known Member

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    #17
    It's idiotic if you ask me... unless the cost of each click is incredibly high! I never put ads in my landing pages because they simply just distarct visitors... which will result in loss of sales :/
     
    Kinkyjoe, May 10, 2009 IP
  18. Language Master

    Language Master Greenhorn

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    #18
    I think, it is a new site and his owner is trying to earn money as much as he can even if he didnt sell anything:D:D
     
    Language Master, May 10, 2009 IP
  19. lifeplayer

    lifeplayer Notable Member

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    #19
    Because they want to make more income, and not all the adsense ads is product site, some might be review site to give more information for the visitor
     
    lifeplayer, May 10, 2009 IP
  20. Ryan6

    Ryan6 Peon

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    #20
    Exactly, it's such a cop-out to blame additional advertising as a distraction. If you are good at affiliate marketing than you will be able to convert the buyers. If additional advertising is a distraction, it is because the product review is lame and is not engrossing the reader. As noted, not everyone wants to buy on every visit. What's wrong with setting up a "second net" for the window shoppers? Nothing, it actually makes logical sense.
     
    Ryan6, May 10, 2009 IP