The Answer to Why RPC Is Dropping

Discussion in 'Publisher Network' started by Twan, Jul 19, 2006.

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  1. #1
    I realized that more and more advertising is being bought through YPN. Some of it is more relevant since they have more ads to put on your site. Since it's relevancy is getting better, your ads are changing, therefore dropping RPC.
     
    Twan, Jul 19, 2006 IP
  2. inferno3387

    inferno3387 Banned

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    #2
    No, if someone is targetting a site to a site that was getting higher rpc, and it has the same ads, the RPC disappears, but who knows :confused:....

    Such as cell phone ads showing up on a insurance site.... (one of MANY examples)
     
    inferno3387, Jul 19, 2006 IP
  3. ArcticPro

    ArcticPro Banned

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    #3
    I don't think that is true, my site is definitely not about skin care or anything, yet I have Proactive ads? Wrong.
     
    ArcticPro, Jul 19, 2006 IP
  4. kasbati

    kasbati Peon

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    #4
    I am getting more Related ads on my website. RPC dropped 55%.
     
    kasbati, Jul 19, 2006 IP
  5. truongn2

    truongn2 Peon

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    #5
    I think as more and more people are using it the rates will go down. Soon it will be just as much as Adsense when it is no longer beta
     
    truongn2, Jul 20, 2006 IP
  6. Bogo

    Bogo Guest

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    #6
    or they'll increase once competition for relevant topics goes up.
     
    Bogo, Jul 20, 2006 IP
  7. dshah

    dshah Well-Known Member

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    #7
    Yes its wrong (according to YPN Team - read it here www.ypnblog.com)

     
    dshah, Jul 20, 2006 IP
  8. inferno3387

    inferno3387 Banned

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    #8
    How is that inappropriate?? If you dont even use targetting, its not your fault for those types!
     
    inferno3387, Jul 20, 2006 IP
  9. AePro

    AePro Peon

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    #9
    Actually, today my revenue is up $800 more then it usually is at this time.
     
    AePro, Jul 20, 2006 IP
  10. glorybeme

    glorybeme Well-Known Member

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    #10
    I would love to have more targeted ads. I have real estate sites which get proactive ads, I have even set up targeting and I will still get it some days. I don't know if there are not a lot of real estate advertisers or what.
     
    glorybeme, Jul 21, 2006 IP