For all Publishers: New: Interest-based advertising

Discussion in 'AdSense' started by Cagliostro, Mar 12, 2009.

  1. Adpubster

    Adpubster Peon

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    #61
    And just where does it say that? And just what, then, does this mean?:

    And, from their "Can I opt out page"

    The last sentence is a bit confusing in the context of this paragraph, but it may have something to do with ads related to their having previously visited an advertiser's site. That does need clarification, but the first (bolded) sentence clearly indicates that you can opt out of showing ads based upon their interest.
     
    Adpubster, Mar 13, 2009 IP
  2. Cagliostro

    Cagliostro Active Member

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    #62
    You can opt out from giving Google information about users visiting habits from your sites.

    That's it. This is how most of the publishers understand it.

    Now, if Google doesn't mean that, this is an other story.
     
    Cagliostro, Mar 13, 2009 IP
  3. Adpubster

    Adpubster Peon

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    #63
    I doubt that's how most publishers "understand" it.

    What does this mean to you?

     
    Adpubster, Mar 13, 2009 IP
  4. baiduspider

    baiduspider Peon

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    #64
    I have turn it off. What would happen next?
     
    baiduspider, Mar 13, 2009 IP
  5. DPian

    DPian Well-Known Member

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    #65
    this code might done the job for you!!

     
    DPian, Mar 13, 2009 IP
  6. Adpubster

    Adpubster Peon

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    #66
    And if you're using Analytics, you might also tag the links to see how many people actually click on those opt out or more info links. Would be interesting to see.
     
    Adpubster, Mar 13, 2009 IP
  7. mytor

    mytor Peon

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    #67
    If publishers have the option to turn it off, it will benefit those publishers who are operating in not very expensive niche.
     
    mytor, Mar 13, 2009 IP
  8. DPian

    DPian Well-Known Member

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    #68
    DPian, Mar 13, 2009 IP
  9. Cagliostro

    Cagliostro Active Member

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    #69
    Cagliostro, Mar 13, 2009 IP
  10. Adpubster

    Adpubster Peon

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    #70
    Adpubster, Mar 13, 2009 IP
  11. Cagliostro

    Cagliostro Active Member

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    #71
    No, i mean this is how most publisher in my country understand it.

    There is always a small posibility to be wrong, but i highly doubt it.

    It think this is a major step backwards from Google in many areas. Publishers, visitors privacy.

    Also this could lead publishers to look at Yahoo or Microsoft ad services. It is clear that Google doesn't care for the visitors and the publishers, just care to fullfill their impressions contracts with the adsvertisers.

    IHMO
     
    Cagliostro, Mar 13, 2009 IP
  12. Adpubster

    Adpubster Peon

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    #72
    There may be a translation problem then because "You can opt out of showing ads that are based on user interest categories (e.g. 'sports enthusiasts')" is pretty straightforward in saying that the Publisher can opt out of showing the ads based upon user interest.

    I agree with you, though, about it being a step backwards, even after opting out.
     
    Adpubster, Mar 13, 2009 IP
  13. Surf_Dude

    Surf_Dude Peon

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    #73
    From the email I received -
    https://www.google.com/adsense/support/bin/answer.py?answer=140380&topic=20310


    I've opted out of ads based on user interest categories. Do I still need to change my privacy policy?

    Lots of confusing stuff here. It is interesting that the email made no mention of opting out, which I did immediately, because of what has been written here, and at WMW. Plus the fact that I am a very late adapter, regarding EVERYTHING. I have learned this over time. I am done with ALL betas.

    Primarily, for me, it is about what I am interested in NOW. Not what I was interested in an hour ago. I jump from subject to subject like a rabbit. I don't want to be pigeon-holed. For instance, I got extremely annoyed when Google News kept trying to "personalize" my news page. I do not want "personalization", because it attempts to show me stuff I am NOT interested in. Just show me what everyone else sees. Even after resetting, it still continues to pigeon-hole me. Not only do I not want it, I find it aggravating.

    And now this. More of the same. You are going to get it, whether you like it or not. Publishers are clamoring for more control, and they are getting less.
    .
    .
     
    Surf_Dude, Mar 13, 2009 IP
  14. Adpubster

    Adpubster Peon

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    #74
    The interaction with an advertiser portion is pretty confusing and needs some clarification. I've updated my policies even though I've opted out (and it appears it's required regardless of how we opt) Their statement about being unable to suggest what to put in the policy because local laws etc vary so much means to me that it would be hard for them to come down on you for not having it absolutely correctly specified in your policy. I've just copied the three bullets they talk about, make a tagged link to the settings page and am going to call it good at that.
     
    Adpubster, Mar 13, 2009 IP
  15. dmi

    dmi Well-Known Member

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    #75
    I disabled the option in My account, and updated privacy policies on all of my sites. It took a while, but I guess it's time well spent. :)
     
    dmi, Mar 13, 2009 IP
  16. jkadin

    jkadin Peon

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    #76
    I see this as a step in the right direction for google to fall flat on there face. Now publishers will not have relevant ads. Publishers will look elseware. They are not concerned about relevantsy now. I look at travel all day then go look at baseball stuff they still show travel come on google its time for you to fall flat on your face.
     
    jkadin, Mar 13, 2009 IP
  17. jakeruston

    jakeruston Banned

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    #77
    Everyone says its a bad idea, but I think its a pretty good idea actually. Publishers will get more clicks, I don't see the problem.
     
    jakeruston, Mar 13, 2009 IP
  18. Surf_Dude

    Surf_Dude Peon

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    #78
    Regarding Privacy Policy, I went ahead and added what they suggest, with a few changes -
    Here is what Google suggests -
    .
    .
     
    Surf_Dude, Mar 13, 2009 IP
  19. Adpubster

    Adpubster Peon

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    #79
    Exactly, who cares what I was interested in yesterday...the site I am on NOW is the one that has the CONTENT that is of interest to me (thus more likely to clicks ads for) at the PRESENT.
     
    Adpubster, Mar 13, 2009 IP
  20. MistyGirl2000

    MistyGirl2000 Peon

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    #80
    Since I am actually in a low paying niche (just happens to be something I'm very passionate about), I'm willing to stay opted in for now to see if it boosts my pay-per-click. I have a nice CTR currently though (mostly because I think the ads are relevant to my site) so if that drops then I'm not sure any increase in pay-per-click is worth it.

    Here's what I plan to add to my privacy policy (think it covers everything):

    We use third-party advertising companies, such as Google AdSense, to serve ads when you visit our website. These companies may use information (not including your name, address, email address, or telephone number) about your visits to this and other websites in order to provide advertisements about goods and services of interest to you. Google, as a third party vendor, uses cookies to serve ads on this site. Google's use of the DoubleClick DART cookie enables it to serve ads to users based on their visit to this and other sites. If you would like more information about this practice or to opt out of the use of the DART cookie, please visit the Google ad and content network privacy policy.
     
    MistyGirl2000, Mar 13, 2009 IP