Your Niche Resources

Discussion in 'General Marketing' started by dave_rowe, Feb 26, 2009.

  1. #1
    Top Resources to find your Niche Market!​


    The topic of this thread, as you can tell by the title, is on research resources and tools.

    I want to touch on this area because research is extremely important in Internet Marketing. It is the first step of a marketing process. Whether is it to research for a product to sell or promote, or a niche to venture in, having good resources available will give you a good heads up on which direction to take and where to find solid information.

    The resources (mainly URL links with a fair amount of elaboration) I will be touching on are mainly focused on the following area:

    -Trends
    -Idea Generators (What’s Hot)
    -Keyword Tools
    -Answers, “How To” and Self Helps
    -Interesting Facts

    Okay, let’s cut to the chase and move!

    Trends​


    Knowing the latest trend is important as you get the hint of what are the areas that may potentially be the future ‘hot’ niches.
    It’s like early reconnaissance. Get in early before the rest and get a profitable head start.

    Google Trends => http://www.google.com/trends
    TrendWatching => http://www.trendwatching.com/trends/

    Ideas!​


    You can get some serious kick-ass ideas down here. These are where you can find niches that already popular. And profitable.
    In short – where the money is!
    You have to bookmarked and explore every one of these links.

    Google Suggest => http://www.google.com/webhp?complete=1&hl=en
    Lycos Movers and Shakers => http://50.lycos.com/
    Alexa Top 500 Movers and Shakers => http://alexa.com/site/ds/top_sites?...al=none
    Amazon Bestsellers => http://amazon.com/gp/bestsellers/books
    WikiSuccess => http://www.wikisuccess.org/wiki/Main_Page Barnes
    Nobles BestSellers => http://www.barnesandnoble.com/gatew...lers.asp?z=y
    43 Things => http://www.43things.com/
    Squidoo Top Lenses => http://www.squidoo.com/browse/top_lenses

    Interesting Facts​


    Useful and interesting information you can user as content on your site or newsletter to spice things up.

    Amusing Facts => http://amusingfacts.com/
    Strange Facts => http://www.strangefacts.com/


    To be Continue...
     
    dave_rowe, Feb 26, 2009 IP
    tankard likes this.
  2. onlinemarketer07

    onlinemarketer07 Peon

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    #2
    Wow, this is good idea.. thanks
     
    onlinemarketer07, Feb 26, 2009 IP
  3. dave_rowe

    dave_rowe Active Member

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    #3
    The Keyword Tools
    Keywords analysis is essential for research. You are finding for things that people are actively searching for.

    There are many paid keywords tools out there. Fortunately you do not have to pay to use the following tools. They are FREE!

    Google Adwords Keyword Tool =>https://adwords.google.com/select/K...ToolExternal

    Webmaster Toolkit Keyword Research Tool =>http://www.webmaster-toolkit.com/ke...h-tool.shtml

    WordTracker FREE Keyword Tool =>http://freekeywords.wordtracker.com/

    Digital Point => http://www.digitalpoint.com/tools/suggestion/
     
    dave_rowe, Mar 1, 2009 IP
  4. unclesam555

    unclesam555 Well-Known Member

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    #4
    great share. thx
     
    unclesam555, Mar 2, 2009 IP
  5. Kathielee

    Kathielee Banned

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    #5
    How to know which niche is profitable?
     
    Kathielee, Mar 2, 2009 IP
  6. piak1911a

    piak1911a Greenhorn

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    #6
    Thanks for sharing this info.
     
    piak1911a, Mar 2, 2009 IP
  7. dave_rowe

    dave_rowe Active Member

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    #7
    Finding A Profitable Niche
    "I want to know exactly how this 'niche' research you talk about can be done successfully. How do you find a 'niche'? How do you know when a 'niche' is a 'niche,' not just a ploy? How do you know when it is full or partially full once you have found it?" -- Rev. Robert L. Autry, Truth For Family Living

    You can find this procedure covered in greater detail in my article "Niche Marketing: How to Define a Unique E-Business Niche" (which article, incidentally, you can put on your own website, if your like) and in Ken Evoy's Make Your Content PRE Sell! Action Guide, included as part of his Site Build It! program. But in brief, here's the procedure:

    1. Look to yourself. In which fields do you have expert knowledge? What do you enjoy? Where's your passion? If you were to pick a field that you have no interest in, it'll be hard to keep at it week after week, month after month as your online business is developing. And you need to find a field where you have knowledge you can share with people as you build content on your website. Your expertise is the "value added" element that brings excellence to the site.
    2. Make lists of the keywords that describe these fields. Use Wordtracker to expand your list with synonyms and related words. If you have several possible fields, list all the keywords and synonyms you can think of. Now you might have a list of 100 to 200 keywords and phrases.
    3. Assess Internet supply and demand for each of these keywords. Run these keywords through a tool that will tell you both their supply (how many websites are listed when these keywords are searched) and their demand (how many times these keywords are searched for). Such tools can be found within Site Build It! as well as Product Idea Evaluator (P.I.P.E.). Now, sort by a ratio of demand / supply. What you're looking for are keywords with good demand but low supply. That is, there is a demonstrated interest since a lot of people are searching, but not too many websites supplying information on this theme.
    4. Determine PPC Prices of Keywords. Consider the keywords that show the greatest potential and check the keyword prices for these words on Google AdWords and Overture. Look for products that are offered via an affiliate program that pay fairly high commissions or that you could sell in an online store. Your business idea needs to have some profit potential or you'll be working for nothing. Hopefully, by this time, however, you will have found some promising fields.
    5. Survey the Competition. Look at your potential competition on the Internet. How can you do it better, offer a new twist, and provide excellence where you now find only mediocrity? An old copyright date is a sign that a competing site is no longer being actively maintained. With many sites, "the lights are on but nobody's home."

    If you do your research carefully and persistently you'll probably find some niches that have potential, but are either unfilled (not likely these days) or underfilled (very likely).

    The next steps are to build content pages designed to attract "free" (organic or natural) search engine traffic to your site. This phase will probably take a number of months. Gradually, your site will rise in the search engines and begin to get enough traffic that you can monetize the site and begin to earn some money. None of this is easy, of course, nor for the faint of heart. But the persistent and creative person can succeed -- sometimes spectacularly.

    Reference
    http://www.wilsonweb.com/misc/niche-marketing.htm
     
    dave_rowe, Mar 3, 2009 IP
  8. ~kev~

    ~kev~ Well-Known Member

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    #8
    You should only pick a nitch / market that you are interested in.

    If there is not a real interest, your going to get bored. And at some point, the blog - forum - website will stop receiving updates.

    Regardless of what the "hottest" trends are, somethings never change. For a long term solution, pick a market where there is a long term interest. Whether this is classic cars, hunting, fishing, relationships - some topics are here to stay.

    I never pick the "hottest" trend topics. Because those topics will die off in a few months, then something new will be popular. Instead of chasing topics, I pick ones that I am interested in.


    Every nitch is profitable, some more then others. Whether your selling shoes, belts, pants, cars, toothpaste - someone out there is looking to buy. There is even a market for manure.
     
    ~kev~, Mar 3, 2009 IP
  9. dave_rowe

    dave_rowe Active Member

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    #9
    dave_rowe, Mar 10, 2009 IP
  10. Oranges

    Oranges Active Member

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    #10
    Pretty Nice tips indeed.
    But i must say that trends can be a bit risky some time. for eg: if you start a website for a latest hot trend, and suddenly after few months that trend goes down,
    than your site could be a big flop show.so one has to be really careful while taking ideas from trends.
     
    Oranges, Mar 10, 2009 IP
  11. gopalkr

    gopalkr Member

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    #11
    Useful links. The amusing facts is never known to me. I will check that out. We need to write on those topics that are interesting for us and are also popular.
     
    gopalkr, Mar 10, 2009 IP
  12. SabQat

    SabQat Peon

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    #12
    thanks for sharing.
     
    SabQat, Mar 10, 2009 IP
  13. nick2007

    nick2007 Well-Known Member

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    #13
    Dave,
    Nice topic. Thanks.
     
    nick2007, Mar 10, 2009 IP
  14. dave_rowe

    dave_rowe Active Member

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    #14
    I feel great I can help you guys here. Thanks anyway....
     
    dave_rowe, May 31, 2009 IP
  15. jonathanfigaro

    jonathanfigaro Peon

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    #15
    you only know if a niche is lucrative by testing the market, but make sure you do the research first! Such as good adwords!
     
    jonathanfigaro, Jun 2, 2009 IP
  16. dbm009

    dbm009 Peon

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    #16
    great read.........and I agree it takes a lot of testing to get any good results from specific niches
     
    dbm009, Jun 2, 2009 IP
  17. seawind

    seawind Active Member

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    #17
    Great, thanks for you share
     
    seawind, Jun 2, 2009 IP
  18. Alex_K

    Alex_K Member

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    #18
    Totally agree with this Kev. Another advantage of picking something you have interest in is your ability to be a better marketer. Writing better articles and ads. Anything that you have a great deal of interest in – you tend to know a whole lot more about. You have more angles than with some niche that you know nothing about that's currently "hot".

    Very good point, man...
     
    Alex_K, Jun 2, 2009 IP