When you change a keyword Max CPC where do you make a note of this change?

Discussion in 'Google AdWords' started by muchacho79, Feb 20, 2009.

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  1. #1
    For example, say you decide to drop your bid for [widgets] from 0.40 to 0.36, where do you make a note of this change?

    For 'one to one' Ad Groups I make a note in my master Excel spreadsheet for that campaign; for clustered adgroups I make a note of the change in Adwords Editor.

    How do you do it?
     
    muchacho79, Feb 20, 2009 IP
  2. vesparich

    vesparich Peon

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    #2
    I don't both with that. I use Prosper202 for tracking. I'll adjust bids until profitability is affected negatively.
     
    vesparich, Feb 20, 2009 IP
  3. muchacho79

    muchacho79 Active Member

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    #3
    Surely not. When you are working with a large account how do you know when you have changed the keyword's Max bid? If you don't make a note, how do you know you have given the change enough time to test?
     
    muchacho79, Feb 20, 2009 IP
  4. pipes

    pipes Prominent Member

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    #4
    On good old fashioned paper. :)
     
    pipes, Feb 20, 2009 IP
  5. muchacho79

    muchacho79 Active Member

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    #5
    How many trees must be using a week! :p
     
    muchacho79, Feb 20, 2009 IP
  6. vesparich

    vesparich Peon

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    #6
    I have a good memory. :)
     
    vesparich, Feb 20, 2009 IP