I have a basic question. I want to create 2 web pages that sell basically the same products. THe reason why I want to do this is because I want one to be more oriented to service (thus, more expensive) and the other more oriented to the price (thus cheaper). I am hoping here to capture both kind of customers which might be difficult with only one site (price oriented and also service oriented). Basically and as I see it, the kind of work to create the web page is almost twice (the web pages will be completely different in all aspects), but once created, I will have two sources of income. I understand also, that promoting the site & getting links will be about the same amount of work (for doing two pages) than it will be for doing only one of them, since I can look for links for both pages at the same time and it will take me only a little more effort (although twice the money to put it in the paid directories). Since I am barely new to this kind of business, I prefer to ask this forum if there is something I should take into account which I have not considered. Please let me know if you think that what I am planning to do makes sense or if it does not. Does the time to promote one site and the time to promote two sites in the same categories, take about the same amount of time? Thank you.
If you are talking of directories here, most won't allow mirror sites or sites with similar content. The best option would be to build a mailing list using 1 site and then later at some point of time, offer discounts. The time you will save in promotion of 2 sites can be used to further promote your 1 site much more and build a larger mailing list. All the links coming to one site will boost it's search engine rankings, bringing more sales. You can also build 1 site and 1 blog and carry on with blog marketing.
Thank you JEET. Just to clarify the matter. Please note that the sites will be quite different. Nobody (who does not know beforehand) will know that they are managed by the same company. It is as if a car dealer makes two sites, one focusing 90% on car selling and 10% on car repairs & the other focuses 90% on car repairs and 10% on car selling. The look will be completely different, the sections too, the keywords too, the prices too. They would be indexed in the directories with different descriptions (one with "car selling·, the other with "car repairs" but both would be about cars and would therefore have similar link directories and interests. Do you still think I would have difficulties with directories & link partners? Thanks
No, with that percentage of difference you can easily submit to same directories. I thought you just meant a price difference. With cars, you can also compile a free report which points out certain small but important details about buying old cars (which are easy to neglect but comes out in the form of a handsome liability later), and give it away when people join your mailing list. If rightly done, this will get you a lot of subscriptions, trust amongst your website visitors and opportunity to sell your products to them. Best wishes.
Thank you again JEET. Good idea about the repport. Regarding the SEO work & link building, do you think the work to do SEO & link buiding (for web sites & directories in my category), would be about the same amount of work to do it for one site than it would to do it for both sites at the same time?
I could generate 2000 links over the 2 sites you have 800 of these links would come from pages with a PR of more than 4. The inbound links and therefore you would draw the full value of the link. Please contact me on 0161 928 6999 Chris McLaughlin
Thank you Mac2005chris for your offer. I am not still ready to link (I do not even have the web site yet). I am trying to see the advantages & disadvantages of going with two web pages instead of one. Regarding the advantages, I have them quite clear. Regarding the disadvantages, I am trying to figure out if the SEO (& especially the link building) would be the same amount of work to do one site or to do both. From my limited experience, I would think that the second site would only take about 20% of extra time maximum as compared to the first one. Do you agree? How much more would you charge for doing link building for two sites (in the same category) vs doing only one?