Pausing keywords

Discussion in 'Google AdWords' started by Jon12345, Jun 23, 2006.

  1. #1
    When you edit keywords, can you pause them somehow rather than deleting them?

    e.g. something like this: keyword**3.00**pause
     
    Jon12345, Jun 23, 2006 IP
  2. Micromag

    Micromag Well-Known Member

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    #2
    There is no pause keyword function.

    I use 2 workarounds:

    1) Move the pause-keywords to a adgroup called [Paused Keywords]. The [Paused Keywords] Group may had no ad inside it.

    - or -

    2) set the bid price with a very low bid value and positioning value for a very high value:

    keyword ** 0.01 ** #1


    For (1) always use keyword tool to move keywords to do not loose quality score. For (2) there is a low chance to still receive low impression for paused keywords.

    for (1) and (2) there is a chance to do not has the same quality score history when you decide to resume the keywords again.
     
    Micromag, Jun 23, 2006 IP