Hiyya... I just received my code and managed to place the code into my 3 web sites...it all looks terribly complicated to me.. Is there a simple guide (apart from the official one) anywhere that anyone knows of to help me interpret some of the data, or what to look for or even any recommended settings. Kind regards, Debra.
You mean the data when you look at your AdSense account? You can find the answers to that in the AdSense Glossary
Analytics is a little complicated at first but I just learnt by going in a clicking on EVERYTHING to find out what it does. Once you figure it out it's actually pretty cool - it can even track conversions and profits for ecommerce sites if you want it to.
there is so much stuff in Analytics, it takes a while to learn. One thing i havnt found yet: How can you track/view bots that visit your site? can you??
I, personally, have not implemented Analytics on a web site as of yet, but if the code they give you to put on your site is a JavaScript include than most likely this data will not be available in reports since robots/spiders will not request and parse the JavaScript include file(s).