Let's just pretend that you managed to get to the top of the SERPs for a keyword that gets 800 searches per day from google, and another 800 from overture. Let's also assume that you have adsense ads on your site, and your ads have an average click bid of $2.50. How much would you expect to make from adsense revenue per day?
Now let's assume we want to be a bit more realistic and we are trying to target a lower competition market where #1 SERP is rather doable...we are averaging 0.20 a click, those searches translate to 1000 uniques a day and a rather high CTR of 5% then we would probably be looking at $10 a day
Well, $2.50 is the average advertiser's bid for the particular keyword according to overture ;^) ...NOT the amount I get. I don't know how much of that $2.50 I would see. Also, despite the high number of searches done for this keyword, there are less than 500,000 SERPs for it..the top page has a PR 5, other pages in the top 10 are PR 4 and PR3. shouldn't be too hard to get in the results, right?
hey RuDeDoGg Nice script there..thanks for the link...is the Cost Per Click feild supposed to be how much the click is costing the advertiser, or how much you think you will earn from the click?
You say 800 from G and another 800 from Y!, lets say that you manage 2000 page imppressions and say that you have a 15% CTR your results would be the following; Daily Earnings $750.00 Monthly Earnings $22,500.00 Yearly Earnings $273,750.00 Daily Clicks 300 Monthly Clicks 9,000 Yearly Clicks 109,500 This is highly unrealistic as stated by others before and I'd be retired on a yacht long time ago if I had that kind of CPC. But then again, it is hypothetical right... as RuDeDoGg posted there are calculators you can use and you can get all the hypothetical variables and results right away. Now on a realistic note, you are looking at about a $0.49 average among any keyword, I know that some of the highest bidders are like $20 for some keywords, but the chance of you getting that single ad hit everytime is very very slim. So say that you CpC averages out to $0.49 with your traffic at 1800 and impressions at 2000/day....Oh and you have 15% CTR... Daily Earnings $147.00 Monthly Earnings $4,410.00 Yearly Earnings $53,655.00 Daily Clicks 300 Monthly Clicks 9,000 Yearly Clicks 109,500 This IS very realistic and average. I suggest that you utilize the AdSense calculator tool to help you with getting estimates, as eveyone has differnt variables and it is difficult to answer your question without the variables needed to accurately calculate. http://www.seochat.com/seo-tools/adsense-calculator/ Code (markup):
- Depends on the niche you target - The amount of traffic you get - The click-thru rate of that traffic
I think a 15% CTR is pretty high to use as an estimate. If you actually see that as traffic develops, then enjoy the success! A lot of it depends on the style and content of your site. Do you expect visitors to look through several pages before clicking on an ad? If so, you will probably have higher impressions and a lower CTR, but may end up with the same number of clicks. If your visitors land on your front page and very quickly click an ad to leave, either your own content is pretty thin or you're working with keywords that just happen to be red hot at the moment. Either of those conditions might make it tough to sustain traffic and a CTR at that level for very long.
Not as much as you would think. Broad serps have lower CTR than more niche terms but a higher volume. Also there are many other factors. The averture bids arent too accurate and actual EPC tend to be much lower than overture values.