so to increasing ctr question

Discussion in 'AdSense' started by siilinet, Jan 1, 2009.

  1. #1
    well I just want to see how I can improve more click on one site.
    47,610 impressions, 401 clicks, 0.84% CTR, 2.57 eCPM and earned 122 this month. it went up last few month after doing some marketing. I removed the 768x90 banner from bottom, replaced with 468x60 below the video, trying to do it with less ads and see if this can be improved.
    I was also thingking about using longtailads and see if that can help improve ctr.

    it's for my video site on the sig, I just want to read what anyone is doing to improve clicks, any suggestion is helpful to me.
     
    siilinet, Jan 1, 2009 IP
  2. ttomp13

    ttomp13 Active Member

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    #2
    See my sig - you're using horrible ad sizes.

    All you need is one 336x280 text ad placed well and blended.
    You'll be good to go from there. Guarantee it.

    (Link units help also)
     
    ttomp13, Jan 1, 2009 IP
  3. siilinet

    siilinet Peon

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    #3
    thanks. I added those lin unit and stuff on the bottom of page but wasn't quite sure.
    I'm gonna work on index page and also each video page a bit more and blended and see how this goes. your info is useful man thanks.
     
    siilinet, Jan 1, 2009 IP
  4. TheVccMatey

    TheVccMatey Peon

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    #4
    Your site isn't opening for me :(
    EDIT - It's opened. Awesome site dude! I suggest using a big banner ad on top. And try adding ads below the main video.
     
    TheVccMatey, Jan 1, 2009 IP
  5. siilinet

    siilinet Peon

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    #5
    I flip the column on index page so that videos are in right and tag, ad are in left. do you think will that help?
     
    siilinet, Jan 2, 2009 IP
  6. dairyman

    dairyman Notable Member

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    #6
    Most publishers are happy to increase their CTR by displaying the medium and large rectangle ad format. The most important thing is that you have to blend/contrast/complement the ads with the contents depending on your niche and place the ads at vantage positions.
     
    dairyman, Jan 2, 2009 IP
  7. siilinet

    siilinet Peon

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    #7
    thanks I'm working on the layout for index page now so will let you know when it's done. I want to get this site look nice and not too much ads for people to browse, but I want to make sure that it's in the place where people will click through.... ;)
     
    siilinet, Jan 2, 2009 IP
  8. zedomax

    zedomax Peon

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    #8

    He's right, you can also use something like 300x250 or 250x250 for good results.

    The most important part is that you want to place your ads BEFORE your content, here's a heatmap for ya:

    http://zedomax.biz/blog/make-money-online/new-adsense-and-chitika-optimization-heat-map-version-2/
     
    zedomax, Jan 2, 2009 IP
  9. siilinet

    siilinet Peon

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    #9
    zedomax thanks man I was reading that link yesterday and see if I cna match the location, then blended in nicely.
    right now I moved the 768x90 to all the way top, then moved the 336x250 to the left with text only ad unit, then bottom I put back the 768x90
    see how this will go for few days, and same time see if I can come up with another payout for it and test. and also doing it for each indivisual page for the video as well.
     
    siilinet, Jan 2, 2009 IP
  10. siilinet

    siilinet Peon

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    #10
    just to report
    4,566 impressions
    12 clicks
    0.26%CTR
    4.12
    so I have to work on the design for the each video page I think.
     
    siilinet, Jan 2, 2009 IP
  11. TheVccMatey

    TheVccMatey Peon

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    #11
    Your impressions are really good, you need to somehow get your CTR above %1. You can do it too, just experiment. I found the best placement after several tries.
     
    TheVccMatey, Jan 2, 2009 IP
  12. siilinet

    siilinet Peon

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    #12
    yeah experimenting it for few days, and this is the new layout that I'm trying.
    I removed the 336x280 on the right and added 2 250x250 below video. and 768x90 on the top.
    you can see it here.
    http://www.truckintube.com/play.php?vid=770

    I saw from google anaylitics that 60% are search engine traffic, and looks like more on individual page that people are landing often than index page, so will see how it will go.
     
    siilinet, Jan 6, 2009 IP
  13. siilinet

    siilinet Peon

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    #13
    intersting all sugeestion tried, decrease in CTR.... today 3000 impression 2 clicks... $2.....
    I might give a shot on longtail and just sell ad spots on the site itself and see if that helps..
     
    siilinet, Jan 7, 2009 IP