I use this way to do keyword research,is it okay

Discussion in 'ClickBank' started by guptishika, Jul 21, 2008.

  1. #1
    Since for bum marketing to be effective,the most important thing is proper

    keyword research.so i want to make sure Am I doing it the right way?so that all

    my article writing effort doesnt go waste.

    First I choose a product to promote,them go to there affiliate page to find

    some basic keyword which the publisher has given,on the basis of that put

    that keyword in wordtracker ,and see relevant result,I choose the keyword

    which have 20-30 searches per day ,choosing that I write the Title ,and make

    it long tail keyword by adding words like,HOW TO,INSTRUCTIONS TO,FREE

    GUIDE ON,# TIPS ON,REVIEW OF ,then add my search keyword to it.

    so is this the way you people also follow,or some steps are missing ,please

    add them up.
     
    guptishika, Jul 21, 2008 IP
  2. donnagrace

    donnagrace Peon

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    donnagrace, Jul 21, 2008 IP
  3. WebAttend

    WebAttend Guest

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    #3
    Yeah, I don't get why people here like the free wordtracker tool now the the google one has actual search volume, bids and many other thing that absolutly rock.

    What I'm trying is different:

    1. I use the google tool,

    2. I don't add words to form my own long tails, rather use long tails that have been suggested to me that have a good volume. That way I know the actual search volume of the long tail itself

    3. I think it is important to check the number of competing entries in quotes: i.e. search:
    "my long tail keyword"
    in google and see "results 1 of 20000 for my long tail keyword" come up. The important number here being 20000

    Find a good mix of high search volume and low competition to go with.


    The overall process I use is:

    1. type a few high volume suggestions into the google tool, making sure I have switched the default country setting to all courties and regions.

    2. In the results I get I swith the match type to "Exact" to get accurate volumes for the actual keyword rether than derivations of it.

    3. Add required bid fields to the data to have data on potential profitability of the keyword.

    4. Download the set of keyword data (usually up to 200 keywords) into excel.

    5. Load a free tool known as "Gtrends made easy"

    6. Load my keyword list into GTrends made easy and process the keywords. This will automatically tell me the number of competing entries in quotes for each wkeyord in the list.

    7. Add this competing entries column to my excel data and sort on the number of competing entries.

    8. Out of my list of 200 words, I will typically find about 3 with the best volume to competing entries ratio and also have reasonable adwords bids, indicating it is potentially profitable.

    9. write 3 articles on these keywords.

    10. Go to step 1 and repeat :).


    Hope this helps
     
    WebAttend, Jul 21, 2008 IP
    Ganceann likes this.
  4. eagles325

    eagles325 Active Member

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    #4
    Gtrends doesn't work anymore and there is no need for it. Google now displays numeric search volume with their keyword tool - finally.
     
    eagles325, Jul 21, 2008 IP
  5. WebAttend

    WebAttend Guest

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    #5
    GTrend made easy was originally designed to estiimate actual google search volume numbers. This feature doen not work any more and there is no need for it. This is not what I am using it for though.

    I still works in that it is still returning the number of competing entries in quotes for each keyword on your list.

    I use google volume numbers but personally don't like the idea of typing 200 keywords into google with quotes, hence, GTrends made easy. It is the 1 neccessary piece of information that you still don't get from the google tool.
     
    WebAttend, Jul 21, 2008 IP
  6. WebAttend

    WebAttend Guest

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    #6
    Hi,

    I've had a pm asking for some more detail on steps 3 and 8 so I will go into it here in case others find it useful.

    Step 3:
    Once you have got a keyword list in the google tool, select the "Choose Colums to be displayed" drop down and select "Show All".

    Now you will have extra fields in the data. The important extra field is "Estimated Average CPC". This will show a typical Adwrods bid required for an ad to show up in position 1 - 3 for the keyword.

    As well as low competition, high volume terms, you also want profitable terms, so if advertisers have high bids to show on a term, this is a good indicator it is a profitable term.

    Step 8:
    Now I have my worksheet showing average monthly volume for the 200 exact keywords, as well as the number of competing entries in quotes for each keyword and the Estimated Average CPC to bid for the term in adwords. It is a matter of selecting keywords that have

    1: low competition
    2: high search volume
    3: high estimated average cpc.

    How you pick words from these 3 factors, will depend on the purpose.

    If you are doing ezinearticles, you may feel that the main constraint is to stick with less than 20,000 competing entries, or 50,000 competing entries, so you would go down and find the most high volume/profitable terms that satisfied this constraint.

    If it is for SEO, you will have a feel for what effort is required to take higher competition terms, and will need to work in the constraints indicated from you experience with your previous SEO efforts.

    If I am doing keyword analysis for a more serious SEO effort, I will start with the same process, but will want much greater insight into the cometition level. So once I narrow down the keywords with this process I will turn on a firefox adon called "SEO Quake". I will then do a google search on the term without quotes. SEO Quake will add a number of data to each search entry including its PR, its number of yahoo backlinks and many other fields.

    I will then look at the PR of the top few entries, whether the keyword is in the title, and the number of yahoo backlinks.

    You often find alot of the SEO strength of a page is due to a limited number of hard hitting backlinks, so I will then bring up the yahoo backlinks for the top entries with seo quake turned on as I do and soon see the most powerful backlinks. I will then take a look at these backlinks.

    This porcess gives me a fell for how hard it will be to SEO a term.


    Hope this help. :)
     
    WebAttend, Jul 21, 2008 IP
  7. eagles325

    eagles325 Active Member

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    #7
    Good point - that is a nice feature.
     
    eagles325, Jul 21, 2008 IP
  8. guptishika

    guptishika Active Member

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    #8
    Great explanation,Thanks a lot,really a very clear and concise way to explain,but I dint got one point that how you come up with such long tail keyword ideas,that fine this must be a good search to be made.
     
    guptishika, Jul 22, 2008 IP
  9. WebAttend

    WebAttend Guest

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    #9
    Sure, let me try to explain.

    a good long tail keyword will have:

    1. low competition
    2. good search volume
    3. will be a profitable term.

    so with our spreadsheet with our keywords that have been generated by google, we now have the data to see these factors on say 200 keywords that google has suggested.

    If it is for article marketing, a simple way is to assume we want keywords with less than 20,000 competing entries in quotes. A different number than 20,000 may be ok to use here and experimentation should end up figuring this out.

    It would be safe to call such a keyword a "long tail" simply because of the fact that competition is low (because it has less than 20000 competing entries).

    So now, lets look at the list of keywords, only looking at words with less than 20,000. We don't have to "come up" with the keyword because the google keyword tool has listed it as a suggestion, so we only need to choose it from our list.

    So out of our keywords generated by google that have less than 20,000 competing entries in the list we want to choose the keywords that have the best search volume and a good estimated average CPC bid.


    Lets assume there was a keyword in the list with 14,000 competing entries, 3,200 average monthly searches and a average estimated CPC of $1.20, then I would highlight that keyword in the list and then write an article on it and submit the article.


    Does that make sense? Let me know a more specific qustion if it is still confusing.
     
    WebAttend, Jul 22, 2008 IP
  10. serenityza

    serenityza Peon

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    #10
    When searching for competing entries do you search in inverted commas? I.e. how to feed babys, you would search "how to feed babys" and see how many results come up?
     
    serenityza, Jul 22, 2008 IP
  11. WebAttend

    WebAttend Guest

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    #11
    Yes, that is the metric I use, some people like allintitle:"My Keyword" and others don't use quotes but using the quotes seems to have become a bit of a stardard for article marketing.

    But I don't actually type this in to google, I use GTrends made easy to get these numbers of competing entries for all the keywords in my list in an automated way.
     
    WebAttend, Jul 23, 2008 IP
  12. S_Tirmizi

    S_Tirmizi Banned

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    #12
    I too take the same route, webattend i like your helping attitude and am pleased to see the some DP members take the pain to go this deep in helping others and sharing knowledge , good job
     
    S_Tirmizi, Jul 25, 2008 IP
  13. bujuk

    bujuk Active Member

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    #13
    werbattend, is Gtrend still working? I downloaded the software and do the installation. all ok, but the software is asking for the activation code and pointing to bejamin website. unfortunately the website is no longer availble. is there a way to get around this?
     
    bujuk, Dec 24, 2008 IP
  14. dgrace

    dgrace Peon

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    #14
    Hi, I'm having the same problem after downloading the software, now i need the activation key? But the site is not working anylonger to where you have to get the key? Any ideas on how to obtain one or where else to get it?

    Thanks.

    D.
     
    dgrace, Feb 27, 2009 IP