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#1
May 6th 2008, 9:54 pm
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New Ad Format for 336 X 280 Text
Anyone noticed a new ad format for 336 X 280 text only? I think it is still under beta testing. The new format has 2 columns for ads instead of 1 column. Do you guys think this change will increase CTR or decrease it?
http://www.flickr.com/photos/56486537@N00/2472235135/
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#2
May 6th 2008, 11:15 pm
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interesting, I haven't seen this on any of my sites but it looks like 2 Vertical Banners (120 x 240) side by side
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#3
May 6th 2008, 11:27 pm
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i've seen this format show up on my site a few times... hard to know how it will affect the ctr though. seems like google is just playing around with all kinds of stuff right now!
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#4
May 7th 2008, 2:47 am
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I sure hope they will make this a second choice and not replace the existing large rectangle. Until I tested it myself on my websites and see a lasting improvement in CTR I wouldn't want to change my best performing unit.
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#5
May 7th 2008, 4:56 am
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Yeah! it looks great for improving CTR! is this available for publishers
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#6
May 7th 2008, 5:00 am
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of course it will increase!
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#7
May 7th 2008, 5:16 am
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I don't like the spaces between ads.
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#8
May 7th 2008, 10:06 am
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Great one. But, I think the present ones are good.
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#9
May 7th 2008, 1:05 pm
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Looks interesting.
"Do you guys think this change will increase CTR or decrease it?" I think we will know after we see this ad unit in action
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#10
May 7th 2008, 1:15 pm
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Can comment only once its tested
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#11
May 7th 2008, 7:36 pm
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so far the current 336 x 280 ad is already performing the best for me. i hope google will make this new change as an extra option instead of replacing it. anyway lets just see how it goes. it will be available to all publishers i guess once its officially live.
__________________
The Internet is not in a recession or on the road to a depression, rather it is experiencing an economic and social explosion of activity. The World Wide Web never sleeps. Freedom of mobility is one of my favorite aspects of online entrepreneurship.
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#15
May 7th 2008, 9:29 pm
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I think it is a cool format to get some more clicks
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#17
May 8th 2008, 1:45 pm
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Looks like junk to me. I like the large ad units because the ads continue in one line, not broken apart!
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#18
May 8th 2008, 8:00 pm
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A bit interesting. But don't know whether it can improve the CTR or not.
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#19
May 8th 2008, 10:28 pm
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I think it will improve our overall CRT
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