Scheduled Maintenance - Friday Sept. 7 2007

[adCenter411]

Hi Everyone,

Microsoft adCenter will be unavailable during an upgrade starting this Friday September 7th, beginning at 6:00 P.M. Pacific Time (2:00 A.M. GMT Saturday 8th September), and continuing for up to 8 hours.

During this time, your current keywords and ads will continue to run normally; however, you will not be able to access adCenter. Please make any needed changes to your account beforehand if possible.

After the scheduled maintenance, reporting will be delayed for up to 72 hours. On the adCenter Reporting tab please check the timestamp at the bottom of the page to see when the data was last updated.

Thanks!
adCenter411

[GuyFromChicago]

I received the e-mail and am interested in what

"Save time with fast and thorough editorial reviews for new ad groups."

will translate into for advertisers. If you haven't noticed, the current editorial process is a big reason why I've held back on adCenter.

Thanks for any insight you can offer.

[adCenter411]

Hi GuyFromChicago,
We hear you - we know that editorial is a pain point for our customers and the team is working hard to improve this...in this last release we did some back end work so that new ad groups receive a faster review. Hopefully you are noticing this improvement since Friday's upgrade.

We're also working to gradually improve the speed at which your campaigns go live, for changes that do not require editorial review (bid changes, pausing and resuming campaigns). As time goes on you should find that this process is speeding up until eventually changes not requiring editorial review go live almost instantly.

I hope this helps. Please keep your feedback coming - this helps drive changes and improvements.

Thanks!
adCenter411

[GuyFromChicago]

Thanks for the 411

I have not yet noticed an improvment but honestly haven't had much time to check yet....busy week. Thank you in advance for what I'm sure will be an improvement to the editorial review process - I may throw together some campaigns this week and see how it goes.

I haven't received any decline e-mails for months old campaigns in the last few days so that's a good sign right there