Yahoo's new smart ads

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Yahoo's new smart ads

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Jul 1st 2007, 10:52 pm

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Yahoo's new smart ads

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Yahoo is due to unveil on Monday a new system dubbed SmartAds that allows advertisers to compile ads on the spot based on a Web user's Internet profile, including such data as their location, recent product searches and, in some cases, age or household income.

Yahoo beefs up target advertising tools

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