Help with overture

Discussion in 'Pay Per Click Advertising' started by krilin50, Sep 9, 2004.

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  1. #1
    I am in the process of optimizing the keywords for Overture. Could you please HELP.

    Krilin
     
    krilin50, Sep 9, 2004 IP
  2. T0PS3O

    T0PS3O Feel Good PLC

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    #2
    Are you talking about writing the ads?
     
    T0PS3O, Sep 9, 2004 IP
  3. krilin50

    krilin50 Peon

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    #3
    Any help would be welcome, tweaking the ads, looking for ways to squeeze more clicks out of the keywords we have and so on...

    Thanks

    Krilin
     
    krilin50, Sep 16, 2004 IP
  4. ViciousSummer

    ViciousSummer Ayn Rand for President! Staff

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    #4
    I wouldn't even bother with Overture...Overture blew through $150 avertising dollars in 48 hours and did not increase sales at all. I've had MUCH better success with adsense. But, if you must, good luck :p !
     
    ViciousSummer, Sep 17, 2004 IP
  5. magellan

    magellan Guest

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    #5
    Make the ads and landing pages as specific as you can. This will help with click throughs and conversions. Set up conversion tracking to see which keywords are creating sales and/or sign-ups.
     
    magellan, Sep 17, 2004 IP
  6. digitalpoint

    digitalpoint Overlord of no one Staff

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    #6
    You mean AdWords... :)
     
    digitalpoint, Sep 17, 2004 IP