Um, Yahoo was very good at copying Google. So why would a simple 'Yahoo' word make people click the ads?!?!!
I think I will wait a few months to see other users feedback from yahoo as I have only recently been able to receive dialogue with the adsense team who now contact me and offer help, I dont think I would risk what I have until I can see some very good qualified results from people I respect, if yahoo offered better CPC at the start there is nothing to say it would not reduce as a tool to spread good reputation at the start. As for CTR I guess the visitors will decide.
Not really, on average, CTR is about 1/4 of what it is with AdSense. I saw some ads by Yahoooooo during the employee beta test phase, but not since it launched the official beta.
lol do you know who jenstar is ? She is the most qualified person here to answer or testify. I saw her lead a panel of experts which consisted of google (adsense) and yahoo (ypn) engineers about contextual advertising. She is well respected by google and yahoo aswell as advertisers who I am sure share information with her
LMAO... Jen is well known in the webmaster community, I agree with Shoemoney, if she says something, you can be sure she isn't just posting nonsense...
I had supposed CTR's would be similar and Shoemoney's result had come about because Yahoo was paying a bit more per add. I'd be pleased to hear Shoemoney's comments on whether he noticed a huge drop in CTR but this was compensated for by a huge increase in earnings per click, resulting in higher revenue overall.
Now, having read Nintendo's link to Jensense, it looks like in her experiment YPN CTR is half Adsense's but YPN EPC is about double Adsense's. V. interesting.