Adsense optimization update

AdSense Update - August 4 2005

To increase monetization on your site and improve the relevance of ads, AdSense now varies the number of text ads that appear in a given ad unit. In cases where we determine that increasing the size of the most relevant ads will improve performance, we'll drop the lowest-performing ad or ads and expand the remaining ones to fill the entire unit. Showing fewer ads works to your advantage, allowing the better-performing ads to draw more user attention and click-throughs. Google AdSense technology will automatically determine the optimal number of ads to display on any page and will only show fewer ads when doing so will make you more money!


Source: https://www.google.com/support/adsense/bin/answer.py?answer=22506

Sounds good to me let's see how it goes

 

All I know is that it makes my page look even more like ass.

Could it be lack of inventory, and not a "feature"? Doubtful, I know.

J

 

Now the images above ads trick won't work as well though :/

 

Exactly. And I thought there was a sudden lack of advertisers in my niche.

 

Not very well on my end. Hopefully this isn’t working right yet.

I’m off 60% in 48 hours, on the same traffic, in a stable market. Plus, I just saw a single ad in a 728 wide leaderboard position and it looked ridiculous. I’ve often wished there was a 3-wide option but this isn’t how I want to get it. I’ve also been seeing a lot of PSA’s the past few days too.

 

As I see it now (August 5th) this update works for me very well.
+100% in earnings

 

I see it, my normally four across are sometimes now three or two across.

 

Eeek. I don't like.

 

It's fkn crappy for me. Password management related ads for a social network / picture rating website?

 

Ugh, not good results here. I don't think my visitors want to see the same ads over, and over, and over again. It seems to only play the top 2 or 3 on some pages.

 

It seems that most times in the past when Google is "optimizing" anything with adsense, it really means they are trimming a couple more points of of the bottom line for the publisher. I hope this isn't the case again.

 

This started on the 4th - at least that's when I first noticed it, and my earnings and CTR are down substancially...

 

Yeah, revenue has dropped by about 50% here in two of my hobby sites due to only *ONE* ad showing up, with like 60% of the ad space just being empty.. wtf? Not only that, but when they display 3 ads it still messes with the images above the ads.

I'm convinced google is doing this just to raise their impression count while lowering advertising cost. Was bound to happen at some point, but there's no way for us programmers to dynamically detect which ads will be used (I see them switch every few seconds sometimes), so we can't replace the images along with the ads.. for shame

 

Things seemed to change for the better as the night went on, and into this morning. Numbers came up to closer to the average and I haven't seen any 'singles' in my 728 holes for awhile. And the PSA's seem to have gone away. Seems more normal now. It'll be interesting to see how this shakes out.

At the least, I hope G will do something about the formatting when/if they reduce the number of ads to a single in a given space. Center them or something. A single ad left justified in a 728 hole just looks like a mistake on the page and although it demands a look, that's not my top priority. I'm confident they'll sort it out, especially with the Yahoo beta looming.

 

Ah yes, it's amazing what competition will do for us webmasters. I for one welcome it with open arms

I'm actually curious to set up a couple new sites just to try the yahoo version. Does anybody know for sure when it will be released?

 

that sucks guys....show the whole links or don't show them at all....the image above link trick will be junk now...

 

Do you think they changed it in response to Critters' thread? That would be pretty cool.

 

All sites that were using images are down substantially. I can not wait for Yahoo! And MSN to come into the game!

 

This is bad ! As soons as one does something to help earnings by tweaking a site to earn more, Google pulls the plug.
My earnings have plummeted by 40% since this started, some adsense blocks now show one ad where there always was 4, the images are bad looking now since theres no ads under them, all that work for nothing again.

I can't say it loud enough.... hurry up with your program yahoo or msn !

 

My CTR dropped drastically. I think it's a lack of advertisers. Why don't they serve ads of more advertising thus earning from those clicks?
The not performing ads are not *replaced* with more performing ones, but just dropped...and I don't think the performing ads pays more to cover the lack.

Google is experiencing a lack of advertisers for certain topics as I see it.