what sort of rates do 468x60 impressions go for, usually? I mean from one of the big providors like fastclick or burst etc?
I have a Fastcilck account that I haven't used in ages. Just cheched the rates there and the CPM are from $0.07 to max $2 for 468x60, but the average ads has a CPM of about $0.50. The CPM for 728x90 are from $0.07 to about $1.50, with an average around $1. CPCs are from $0.75 to $0.10.. Haven't tried Burst.
Burt's CPM's for geographically targeted ads look pretty good when you see them; only thing is, you get half of that. You'd be lucky to get 0.50 CPM. Non-targeted ads run for penies. I say Adsense all the way.
I wonder what companies offer more than $1.00 per cpm for 468 x 60 ad size with 100% fill rate, please share with us colinph970.
So far I can say that colinph970 is a noob from what he said, because he thinks he's in 1995 year, lol. He probably doesn't even has a website.
$1.00 cpm with bad click through rate is not gonna got that high, heh. But with Tribal Fusion, you may hit somewhere around $1.00 per cpm, not sure if you can waith 468x60 ad size tough.