What are the steps for SEO?

Discussion in 'Search Engine Optimization' started by seotips2011, Mar 30, 2011.

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  1. #1
    Hi all, I am a SEO beginner. I heard that SEO is very important for our website. What are the steps for SEO? Can anyone explain in detail.
     
    seotips2011, Mar 30, 2011 IP
  2. music legend

    music legend Well-Known Member

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    #2
    if you dont know anything about SEO you should probably just hire an expert to help you out. its not something thats easy to lay out for a beginner
     
    music legend, Mar 30, 2011 IP
  3. seotips2011

    seotips2011 Peon

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    #3
    Thanks for your response. But I want to do SEO work for My first website. Please explain the Steps for SEO from beginning to end.
     
    seotips2011, Mar 30, 2011 IP
  4. huiz41

    huiz41 Active Member

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    #4
    what was trying to be communicated is that SEO is nearly as complicated as a college degree - someone couldnt possibly describe it from start to finish on a forum post but here's a few tips to begin with:

    1) pick keywords that your product or service page is described by and use a keyword tool to find those words that have a high search rate yet relatively low competition
    2) place those words in your content, page title, image descriptions, and header tags and keywords
    3) create anchor links with that keyword text on relative and high authority sites back to that specific product or service page
     
    huiz41, Mar 30, 2011 IP
  5. dragtastic

    dragtastic Member

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    #5
    if you are using wordpress then download ALL IN ONE and use that - thats the best advice - then its all trial and error
     
    dragtastic, Mar 30, 2011 IP
  6. Emily Johnson

    Emily Johnson Peon

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    #6
    This is great starting out advice... You can continue w/ writing keyword rich blogs and content on your pages and MAINLY the home page. Keep updating your blogs...
     
    Emily Johnson, Mar 30, 2011 IP
  7. johnwho

    johnwho Peon

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    #7
    And don't forget to add some social media love to your site. Create Twitter, Facebook Page, Youtube, Digg, Stumbleupon, Mixx and Reddit accounts for your site.
     
    johnwho, Mar 30, 2011 IP
  8. SEO Professor

    SEO Professor Greenhorn

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    #8


    These 2 pieces of advice pretty much cover the basics... also yes as mentioned before do the social media sites once you have perfected your website to your best!
     
    SEO Professor, Mar 30, 2011 IP
  9. metaseo

    metaseo Peon

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    #9
    Well I would suggest you do a lot of research on Google for what I am going to talk about. I can't explain it to you in details because this post will never end. I can help you out with what to do and you will have to do some further research.

    To start off your SEO campaign, you will need to have done a proper on-page optimization (look this up on Google for more information). This consists of :

    In the <head> tag, make sure that you have:

    Title Tag: Include your main keywords for which you wish to be ranked for in the title tag. Don't spam your title tag, put 2 - 3 keywords or key phrases in it. Separate them with hyphens (-).
    Meta Keywords: Don't break your head with this one, I would tell you not to include them because they are useless. A lot of people won't agree with me because it is said that minor search engines still use them for rankings. But who cares about minor search engines, they represent 6% of all searches performed world wide. The other 94% do not use them at all.
    Meta Description: This tag has no ranking weight what so ever, however it shouldn't be ignored because it is the first description a user will get of your website. Keep it short and precise because Google only displays 160 characters. It is important to be appealing with your description tag because it could greatly increase you click through rate.
    Meta Robots: You should use this tag if you wish to give certain restrictions to the search engine such as not indexing your web page or not to follow any links on your web page.

    The URL

    Keyword Placement: Make sure that you place you keywords the closest possible to your domain name. Try getting rid of any subfolders that are useless. Remember that order has weight so the closer the keyword to the domain name the more weight it will have.
    URL Length: Try having a short URL. The shorter the URL the better. Search engines seem to work better with short and precise URLs then longer ones with letters and numbers all mixed up together.
    Word Separators: Separate all your keywords in your URL with hyphens (-). Search engines seem to like and understand hyphens much better than underscores or commas. Actually hyphens are known by search engines as word separators.

    the <body> tag

    Unique Content: Your body should always contain content that is unique. NEVER EVER copy another websites content. This is something called duplicate content and it is the worst thing you could do to your website. If a search engine realizes that your website contains duplicate content (which is very easily done nowadays) he will put your website in the banned list of the search engines database and you will never show up as SERPs anymore.
    Keyword Repetition: Repeating a few times your keywords throughout your page is very good. Remember, I said keyword repetition not keyword spamming. Don't over do it. Another thing is don't listen to this so called "keyword density" it doesn't exist anymore. Just stay as natural as possible. Use a variation of keywords or even a combination of keywords or key phrases in your content.
    <h1>,<h2>,<h3>: Use the <h1> tag only once per web page. Place it at the top of your web page and include your main keywords or key phrases in it. Since the <h1> tag has the most weight, you should use it only once per page and place it at the highest point possible in your web page. As for the <h2> tag it should be used for sub headers, and the <h3> for sub-sub headers. Anything lower than <h3> isn't worth using because it has no more weight.
    Images: Optimizing images is very simple. Save the image file name as keywords that can describe what is on the image. Add a title to your image also containing keywords. Add an alt tag to your image containing keywords that describe your image.

    Once your on-page optimization is done, you have completed about 20% of your SEO campaign. The biggest part now comes to Link Building. This represents 80% of your SEO campaign. This part you really need to make a thorough research because it is the most important part of SEO. A proper link building campaign is what could make you or break you! I can't give you all the information you need to know because it is way too long! I mean there is so much information to this section that I can't even remember all of it from the top of my head, I would have to sit down and think for a few hours.

    Before telling you how to create a good link building campaign, I will explain you the basics of link building. Again you must do a deeper research about what I am about to write.

    For link building, it is important to get a large amount of inbound links. Inbound links are links that are pointing to you. Tell yourself that every link you get pointing to you is like a vote in your favor so it logical that the most links your get pointing to you, the more votes you have in your favor. Now in a link you have a thing called an anchor text. This is the clickable part of the link. The anchor text should always be the keywords for which you wish to get high ranked. Having a properly optimized anchor text will tell the search engine that not only am I voting for this website, I am voting for him in this category.

    Now that being said, here are a few ways to create yourself inbound links:

    Social bookmarking: Create yourself an account with every social network you could think of. Yes Facebook is a good one also and is one of the most important. Twitter, StumbleUpon, Digg, and much more are great examples of other social networks that you should subscribe to. Once that is done give updates to your followers/friends about your company/business such as what new products you have to offer what new things will be brought to your company and so on.
    Press Releases: When launching a new product or new website, it is important to do a press releases because it will give it a very big web visibility. Usually, press release firms are associated with big online news companies such as Msn News, Yahoo News, and so on. In your press release you should include 2 - 3 links pointing to your website and those links should have properly optimized anchor texts.
    Article Submission: Submitting articles is very important because it will give you a name on the web and it will increase your inbound links quantity. Your article should always contain 2 - 3 links pointing to your website and even here you should properly optimize your anchor texts. Another good thing about article submission is that if your article is well written and attracts a lot of people, it could get picked up by other users and posted on their website. This will increase your total amount of links since it got posted on another website with those 2 - 3 inbound links.
    Blog Commenting: Commenting on blogs is important as well because it will also give you a name on the world wide web.
    Forums: Being active in forums is very important! Make sure to subscribe yourself to well known forums that have a big daily amount of traffic just like this one. Offer your help for free to anybody in need. This will also give you a name in that specific forum. Obviously cultivate yourself a bit before starting to help others. Another good thing of doing that is, if you look at my signature, it is a clickable link. So for everything I post, I get an inbound link for "Search Engine Optimization" and "Ask A SEO Question". It is important that you put a signature when you're allowed to in forums because they count as inbound links.

    This is all I could think of for now. If anything comes up in my head I will edit this post but like I told you earlier you will have to do some research because we can't answer all of your questions. We could and don't mind helping you out, but we can't do the whole work for you. It is your responsibility to do deep researches on the world of SEO. It is only by doing that that you will learn everything you need to know about SEO.

    I hope that I gave you a good head-start, if you have any other questions, feel free to ask.
     
    Last edited: Mar 30, 2011
    metaseo, Mar 30, 2011 IP
  10. Jenny James

    Jenny James Peon

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    #10
    Thanks a lot for going and describing the ways as to what all get involved in in going for and preforming SEO for a particular website. Well done keep up the good work.
     
    Jenny James, Mar 30, 2011 IP
  11. mykerati

    mykerati Peon

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    #11
    It is helpful.
     
    mykerati, Mar 30, 2011 IP
  12. mst124

    mst124 Peon

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    #12
    SEO is useful activity for website promotion, in SEO, off page activity for improving page rank of website and increasing visitors on website, for promoting website first your choose keyword for your site, for keyword research use google adward, after choosing keyword you can create content about your product and service, set keyword into title and in content, submit your content in high pr submission site.
    this is the basic step of seo.
     
    mst124, Mar 30, 2011 IP
  13. jacksamwhite

    jacksamwhite Member

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    #13
    If you are a newbie in SEO then you need to read some basiscs of it before going to implement it for your website. There are a lot of SEO resources to read for but what can be better than Google.

    You can download SEO starter guide from following link and start easily: http://www.google.com/support/webmasters/bin/answer.py?answer=35291
     
    jacksamwhite, Mar 30, 2011 IP
  14. bulochc83

    bulochc83 Peon

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    #14
    first select strong keyword for your site, create content about your service and products and use keyword in title and content, submit it into high pr submission site. get quality backlink for improving page rank of your site, do off page activity for improving website pr and ranking of keyword.
     
    bulochc83, Mar 31, 2011 IP
  15. Tessa_86

    Tessa_86 Peon

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    #15
    To be simple, you need to work on two factors here - on page and off page optimization,

    On Page

    * Choosing the right domain name.
    * Picking up the right keywords.
    * Optimizing your site with those keywords
    * Other factors to consider in on page - Title, heading tag optimization, bread crumb navigation, static URL's and so on.

    Off page

    * It involves all techniques that are used to build your backlinks.
     
    Tessa_86, Mar 31, 2011 IP
  16. u4mee

    u4mee Banned

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    #16
    Organic, or natural, SEO is a method used to make a web site more visible on the Internet. The optimization of a site simply means using techniques which allow each page of your site to be found by the computer robots that visit your site - and at the same time - to be appealing, informative and interesting to human visitors.

    1. Don't Believe Everything You Read.
    2. Do Your Research.
    3. Build An SEO-Friendly Website.
    4. Don't Keep Repeating Keyword Phrases.
    5. Don't Use Hidden Text.

    In closing, there are of course many other things you should and shouldn't do to optimize your website. However, if you follow the 5 steps set forth in this article, you'll be well on your way to building a search engine friendly website.
     
    u4mee, Mar 31, 2011 IP
  17. Justinpage

    Justinpage Peon

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    #17
    Justinpage, Mar 31, 2011 IP
  18. derrickschwan

    derrickschwan Peon

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    #18
    - Compile a keyword list
    - Edit your title, meta description tag and meta keyword tag using the keywords from your newly compiled keyword list
    - Use keywords as links on your page, referring back to video games as an example, when editing your page use text such as video games, game systems and so on as links as close to the beginning of the page as possible.
    - Keyword placement
     
    derrickschwan, Mar 31, 2011 IP
  19. globegenius

    globegenius Active Member

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    #19
    Read, read, then read some more. Then experiment. Then read, read some more and go fix all your mistakes. Then read, read, read some more and experiment. After several years it will start to become clearer.
    A lifetime is not long enough and there is not a brain made big enough to know it all.
    Or you can hire some outfit that knows nothing, pay big bucks and take the shaft for nothing gained. Or even get banned for black hat seo tactics. There is a few good firms that incorporate White-hat domain search engine optimization.
    Check their clients and see how well they rank for search with keywords for their site.
     
    globegenius, Mar 31, 2011 IP
  20. xcd125

    xcd125 Active Member

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    #20
    I Have an e-book which explains you everything about SEO PM i will give that for free..
     
    xcd125, Mar 31, 2011 IP
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