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Erratic Traffic Estimator Results!!

Discussion in 'Google AdWords' started by 888helphelp, Dec 29, 2006.

  1. #1
    Why does the traffic estimator give such wildly erratic results? e.g. we raise the maximum CPC and get a lower traffic estimate.
     
    888helphelp, Dec 29, 2006 IP
  2. beejeebers

    beejeebers Peon

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    #2
    It's wrong, always. Never depend on it. I have learned it's off by a factor of 3 usually.
     
    beejeebers, Dec 29, 2006 IP
  3. GuyFromChicago

    GuyFromChicago Permanent Peon

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    #3
    The estimator is for entertainment purposes only:p

    (seriously, don't waste your time with it)
     
    GuyFromChicago, Dec 29, 2006 IP
  4. ohadgliksman

    ohadgliksman Peon

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    #4
    So, what are you using for traffic estimation?
     
    ohadgliksman, Jan 3, 2007 IP
  5. GuyFromChicago

    GuyFromChicago Permanent Peon

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    #5
    When I need to, a combination of tools and research. Really depends on the project at hand.

    Honestly though, I haven't had to estimate traffic to any degree of accuracy for anyone in a long time. I've found that people care about results, estimates don't do jack for the bottom line.
     
    GuyFromChicago, Jan 3, 2007 IP
  6. kservik

    kservik Peon

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    #6
    Traffic estimation is really hard in my opinion because noone will give your proper data. To find out yourself through data mining is expensive if you start with a project from scratch.
     
    kservik, Jan 19, 2007 IP
  7. nikolaalx

    nikolaalx Well-Known Member

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    #7
    Traffic might be real, however the cost per click might be totally wrong.

    In addition the traffic estimator does not show keywords which are prohibited for advertising, or protected by brand trademark, or etc.
     
    nikolaalx, Mar 26, 2007 IP