Hey, I though you may find this quite interesting. Google has come up with a new feature called the Google Adwords Call Metrics. When you activate this, Google automatically inserts a phone number into your ad. Their system then tracks the phone calls that came trough your ad. You will be then able to view statistics in your regular Adwords account. Pretty cool eh? Well, there are some reservations I have about it, like the fact that the number may be re-assigned in future, according to their TOS. Imagine what would happen if another business got the same number and got a call through your ad. Also, at this point calls generated this way will not ad to your Ad Rank or Quality Score. You can find out more over here: http://www.google.com/ads/innovations/callmetrics.html Oh, and for the time being only a limited number of US based advertisers can use it. Whatever . Cheers!
Here is the video! [video=youtube;QIJ36uUxJBw]http://www.youtube.com/watch?v=QIJ36uUxJBw&feature=player_embedded[/video]