If you like to know the importance of Anchor text, here is a simple post about it.. http://hiswat.info/seo-guide-importance-of-anchor-text.html
I read this, it is really interesting and worthy. We should set NoFollow for Click here, Read more or View all in the site.
Ive read this article - thanks for the interesting info. If anyone else has any further stuff to read up on that would be great.
When building links for the purpose of SEO, the single most important part of any link is the actual text that makes up the link, this text is called the Anchor Text.
Remember that Google uses the operator: allinanchor: so it means it is still of great importance. From http://www.webpronews.com/topnews/2004/04/08/anchor-text-optimization
best option is google webmaster tools as it list all the anchor text being used for backlinks......Anchor text should always be relevant to targetting page.....Also alt text is important while optimizing site for long term benefits.....