In my earlier thread[http://forums.digitalpoint.com/showthread.php?t=138498] I questioned whether the Bid prices of keywords in Google were so Different from that in yahoo Overture. Here is a list of the keyword, with Adword prices from Cwire, and new Bid prices from overture. -austin dwi --------->Old Adword Bid Price=$82.95 ----- Latest Overture Bid Price= $16 -school loan consolidation --------->Old Adword Bid Price=$78.28 ----- Latest Overture Bid Price=$2.54 -college loan consolidation --------->Old Adword Bid Price=$76.80 ----- Latest Overture Bid Price=$7.03 -car insurance quotes Old Bid Price=$75.07 ----- Latest Overture Bid Price=$7 -auto insurance quotes --------->Old Adword Bid Price=$75.03 ----- Latest Overture Bid Price=$7 -massachusetts auto insurance quotes --------->Old Adword Bid Price=$70.83 ----- Latest Overture Bid Price=$5.95 -life ins quotes --------->Old Adword Bid Price=$70.09 ----- Latest Overture Bid Price=$3.32 -allstate insurance quote --------->Old Adword Bid Price=$69.44 ----- Latest Overture Bid Price=$ 0.1 (threw up -quote for allstate, the phrase is not searched for anymore I guess ) -california dui lawyers --------->Old Adword Bid Price=$68.33 ----- Latest Overture Bid Price=$16.06 -chicago personal injury attorneys --------->Old Adword Bid Price=$67.97 ----- Latest Overture Bid Price=$20 -seattle dui lawyer --------->Old Adword Bid Price=$67.64 ----- Latest Overture Bid Price=$12 -sell structured settlement --------->Old Adword Bid Price=$67.21 ----- Latest Overture Bid Price=$20.3 -student consolidation --------->Old Adword Bid Price=$66.55 New Bid Price=$5.03 -term life insurance quote --------->Old Adword Bid Price=$66.31----- Latest Overture Bid Price=$3.98 -austin dwi attorney --------->Old Adword Bid Price=$65.51----- Latest Overture Bid Price=$10 -auto insurance quote --------->Old Adword Bid Price=$65.39----- Latest Overture Bid Price=$7 -seattle dui attorney --------->Old Adword Bid Price=$65.08----- Latest Overture Bid Price=$13 -student loan consolidation interest rate --------->Old Adword Bid Price=$63.50 ----- Latest Overture Bid Price=$3.1 -term insurance quote --------->Old Adword Bid Price=$63.14 ----- Latest Overture Bid Price=$6.12 -universal life insurance quote --------->Old Adword Bid Price=$62.63 ----- Latest Overture Bid Price=$4 -consolidate student loan --------->Old Adword Bid Price=$61.35----- Latest Overture Bid Price=$6 -consolidate loan student --------->Old Adword Bid Price=$61.35----- Latest Overture Bid Price=$6 -san diego dui attorney --------->Old Adword Bid Price=$61.30 ----- Latest Overture Bid Price=$15.74 -select quote life insurance --------->Old Adword Bid Price=$59.97 ----- Latest Overture Bid Price=$4.2 -structured settlement --------->Old Adword Bid Price=$59.77 ----- Latest Overture Bid Price=$ -consolidate student --------->Old Adword Bid Price=$59.55 ----- Latest Overture Bid Price=$0.31 -student consolidate --------->Old Adword Bid Price=$59.55 ----- Latest Overture Bid Price=$0.31 -lasik surgery new york --------->Old Adword Bid Price=$59.47 ----- Latest Overture Bid Price=$12 -lasik new york --------->Old Adword Bid Price=$56.10 ----- Latest Overture Bid Price=$29.64 -insurance quotes --------->Old Adword Bid Price=$55.92 New Bid Price= $6.4 -homeowner’s insurance quotes --------->Old Adword Bid Price=$55.51 ----- Latest Overture Bid Price=$8.58 -federal loan consolidation --------->Old Adword Bid Price=$55.40 ----- Latest Overture Bid Price=$3.98 -bad credit equity loan --------->Old Adword Bid Price=$53.86 ----- Latest Overture Bid Price=$15.58 -abdominal mesothelioma --------->Old Adword Bid Price=$53.34 ----- Latest Overture Bid Price=$4.22 -houston criminal attorney --------->Old Adword Bid Price=$53.30 ----- Latest Overture Bid Price=$16.51 -cash settlement --------->Old Adword Bid Price=$52.94 ----- Latest Overture Bid Price=$12.5 -ditech --------->Old Adword Bid Price=$52.39 New Bid Price=$0.11 -compare auto insurance quotes --------->Old Adword Bid Price=$51.64 ----- Latest Overture Bid Price=$6.01 -mesothelioma lawyers --------->Old Adword Bid Price=$51.26 ----- Latest Overture Bid Price=$15.25 -austin dui --------->Old Adword Bid Price=$51.05----- Latest Overture Bid Price=$5.01 -consolidate college loans --------->Old Adword Bid Price=$50.63 ----- Latest Overture Bid Price=$7.71 -mesothelioma --------->Old Adword Bid Price=$50.31 ----- Latest Overture Bid Price=$11.36 -best dui attorney --------->Old Adword Bid Price=$49.38 ----- Latest Overture Bid Price=$6 -instant insurance quote --------->Old Adword Bid Price=$49.13 ----- Latest Overture Bid Price=$3.39 -what is mesothelioma --------->Old Adword Bid Price=$48.26----- Latest Overture Bid Price=$11.36 -ditech com --------->Old Adword Bid Price=$48.14----- Latest Overture Bid Price=$0.11 -equity line rates --------->Old Adword Bid Price=$48.04 ----- Latest Overture Bid Price=$6.63 -equity --------->Old Adword Bid Price=$46.67 125 ----- Latest Overture Bid Price=$4.5 -direct consolidation --------->Old Adword Bid Price=$46.64 ----- Latest Overture Bid Price=$1 -online insurance quote --------->Old Adword Bid Price=$46.63 ----- Latest Overture Bid Price=$10 -life insurance rate quotes --------->Old Adword Bid Price=$46.14 ----- Latest Overture Bid Price=$5.98 -dui attorneys --------->Old Adword Bid Price=$45.92----- Latest Overture Bid Price=$3.94 -college loans --------->Old Adword Bid Price=$45.91 ----- Latest Overture Bid Price=$5.8 -cheap car insurance quote --------->Old Adword Bid Price=$45.26 ----- Latest Overture Bid Price=$7.5 -cheap car insurance --------->Old Adword Bid Price=$44.94 ----- Latest Overture Bid Price=$6 -malignant mesothelioma --------->Old Adword Bid Price=$44.84----- Latest Overture Bid Price=$14.02 -dwi attorney --------->Old Adword Bid Price=$44.83 ----- Latest Overture Bid Price=$3.05 -progressive insurance quotes --------->Old Adword Bid Price=$43.99 ----- Latest Overture Bid Price=$0.1 -medical malpractice attorney chicago --------->Old Adword Bid Price=$43.68 ----- Latest Overture Bid Price=$20 -massachusetts car insurance quotes --------->Old Adword Bid Price=$43.64 ----- Latest Overture Bid Price=$5.99 -bank of america equity --------->Old Adword Bid Price=$43.64 ----- Latest Overture Bid Price=$0.21 -prescription forgery --------->Old Adword Bid Price=$42.67 ----- Latest Overture Bid Price=$0.12 -student loan debt consolidation --------->Old Adword Bid Price=$42.63 ----- Latest Overture Bid Price=$4.5 -new lasik --------->Old Adword Bid Price=$42.49 ----- Latest Overture Bid Price=$0.12 -consolidate private student loans --------->Old Adword Bid Price=$42.34 ----- Latest Overture Bid Price=$3 -term life insurance quote online --------->Old Adword Bid Price=$42.30 ----- Latest Overture Bid Price=$6.27 -drunk driving attorneys --------->Old Adword Bid Price=$42.08 ----- Latest Overture Bid Price=$7.04 -student loan information --------->Old Adword Bid Price=$42.06 ----- Latest Overture Bid Price=$4.41 -consolidate private student loan --------->Old Adword Bid Price=$41.80 ----- Latest Overture Bid Price=$3 -equity loan rate --------->Old Adword Bid Price=$41.75 ----- Latest Overture Bid Price=$2.51 -credit consolidators --------->Old Adword Bid Price=$41.70 ----- Latest Overture Bid Price=$3.44 -equity loan rates --------->Old Adword Bid Price=$41.62 ----- Latest Overture Bid Price=$2.51 -whole life insurance quote --------->Old Adword Bid Price=$41.49 ----- Latest Overture Bid Price=$3.4 -bad credit mortgages --------->Old Adword Bid Price=$41.41 ----- Latest Overture Bid Price=$6.57 -insurance quotes massachusetts --------->Old Adword Bid Price=$41.34 ----- Latest Overture Bid Price=$3.75 -nj auto insurance --------->Old Adword Bid Price=$41.17 ----- Latest Overture Bid Price=$10.32 -student loan consolidation center --------->Old Adword Bid Price=$41.07 ----- Latest Overture Bid Price=$3.9 -car insurance rate quotes --------->Old Adword Bid Price=$40.96 ----- Latest Overture Bid Price=$10 -geico auto insurance quote --------->Old Adword Bid Price=$40.91 ----- Latest Overture Bid Price=$ NO BID -california dui lawyer --------->Old Adword Bid Price=$40.82 ----- Latest Overture Bid Price=$16 -refinancing mortgage --------->Old Adword Bid Price=$40.71 ----- Latest Overture Bid Price=$5.06 -federal criminal attorney --------->Old Adword Bid Price=$40.56 ----- Latest Overture Bid Price=$8.67 -mortgage loans --------->Old Adword Bid Price=$40.31 ----- Latest Overture Bid Price=$
offtopic: is someone there paying high bills to AdWords for attracting just "curious people" and "early medicine students" to Lawyer Agency Sites?
On a serious note, there were some mesothelioma related lawsuits and all lawyers chase mesothelioma patients for their 30% cut
Yes, I know. But the point is that these lawyers or ad agencies who promote these lawyers should not bid so high for: "what is mesothelioma" but for real converting keywords like: "mesothelioma lawyers" "mesothelioma lawsuit" or even "mesothelioma" keywords like "what is mesothelioma" should not have a $50.00 bid. In my opinion they should consider adding "-what" as negative word to do increase the CTR of the "mesothelioma" alone keyword. Every time you have a limited budget and need to know where to focus your budget. Is nice to have money to spend in a $50.00 per click, but you need to know what you are doing: I doubt that someone that search for "what is mesothelioma" is an individual looking for a lawyer for his Abesto Cancer before he die in the next 6 ~ 12 months.
And with each of about 99% of the MFA operators having one mesothelioma site, advertsiers sure are paying for a lot of blind alley clicks