If you were to look at clickbank product review and make a quick deal or no deal decision if you want to try promoting this product or not what information would you like publisher to provide to make this decision easy and correct one?
Publisher can't convince me with words. I will look at copy and look at gravity. If publisher talks about conversion stats I take them with a pinch of salt. Affiliate tools I don't care about.
I know that conversion rates claimed by publisher can be... well... imaginary and even if they are not conversions depend on traffic and there is no telling what kind of traffic publisher used to measure conversions. However there must be some information that publisher can provide that will warrant deeper investigation of the product. And that is what I'm interested in.
I can't think of any other comparitive statistics between publisher and his competitors other than gravity or CB "popularity" stat. Maybe gravity delta, $/sale. The usual stuff in marketplace. To me, comparitive stats are important. Another thing is traffic leaks. If there are any Adsense ads or physical order button I'm outta there. For some people, might find it important to have a privacy policy. Does that not influence Adwords??
Well, we've mentioned before in other threads, that Gravity is not a very good measure for the profitability of a product, some of the stuff affiliates like are: Good and constant support Good Affiliate Material And knowing that the product is good and unique. Among others of course those are the ones I always look for.
Forgot to mention don't limit the data you mention to what's available on clickbank marketplace or on CB-Analytics. Mention anything that you would like to see whether currently available or not (however it should be reasonable)
A top quality sales copy. If it looks sharp, any affiliate will know that they barely have to do anything to get the visitor to your page, and you're doing the rest with no problem!
Well, probably screenshot of Clickbank's earnings, like the conversion rates, daily sales, and similar stuff.