Googles CEO claims the Internet is a "Cesspool"

[malcolm1]

Hello....

Quote:

In response to an inquiry for advice about appearing more popular on Google, Schmidt told the magazine publishers,
"We don't actually want you to be successful...the fundamental way to increase your rank is to increase your relevance."

Wowzers ya think....


Story is By Chris Crum @ webpronews

http://www.webpronews.com/topnews/20...l-the-internet

Seems its getting alot of HEATED responses from pissed of webmasters

laterz
malcolm

[catanich]

Finally Google and I agree on something. Look what the "Googles of the world" created...

[fcolor]

There is nothing more to add. This is the best way to develop any website. To make it more relevant for more people.

[expiringdomains]

The internet is fast becoming a "cesspool" where false information thrives, said Google's CEO, Eric Schmidt. Speaking with an audience of magazine executives visiting the Google campus here as part of their annual industry conference, he said their brands were increasingly important signals that content can be trusted.

"Brands are the solution, not the problem," Mr. Schmidt said. "Brands are how you sort out the cesspool."

Advertisers for opposing Google's planned ad deal with Yahoo. The association has said the deal will diminish competition and help Google and Yahoo increase ad prices.

"If you're going to criticize us, criticize us correctly," Mr. Schmidt said. "We're guilty of many things, but that's not one of them."

In a talk that he structured mostly as an invitation for questions and ideas, Mr. Schmidt declined to advise magazines on looking more popular to Google's page-ranking programs.

This Bold means we can have more earnings per Click or what???

[SearchBliss]

I like the way Google thinks...finally.

[Next]

I like the way you think, Google. I like it a lot.

Life is like a daisy chain of computers, you never know what site you'll get!

[Grit.]

It's kinda true now... i mean you look for something and there's so much crap, and you even get the wikipedia hijackers who make content wrong etc. Google is a search engine and it's for checking relevance, why should they care about others success... and while i'm ranting rick rolls just prove my point

[SoulfulDude]

I think he's absolutely right. The internet is a cesspool and the most important thing is and should be relevance. The only people who are going to be bothered by this are those who use dodgy methods to manipulate the relevance of their site. The very same people who are creating the cesspool

[oblivion19]

and we were whining about DP becoming a cess pool.. looks like the entire internet is one!

[princet]

This is nothing new.
There will always be webmasters willing to take shortcuts (blackhat techniques) to get listed high in the serps.
When I started as a webmaster in 1997 it was the same, Infoseek, Excite and Altavista got completely destroyed by spam.

[metros]

Well,
I do agree and some how Google know how to ignore the cesspool's.

[openmindz]

Sounds like a case when you have extensive "awareness" of what's going on it can change your opinions. Nothing is really new, competition keeps us driving forward.

[seobackup.com]

Let's be realistic. Google has shareholders and they are accountable for their earnings. The organic listings allow them to serve Adwords, so they have to look after the organic serps a little - it's a necessary evil.

Ultimately though, it's about the cash - why else would they have allowed brand bidding & gambling bidding in the UK. Right now - they're busy trying to find a way to monetize the organic listings

[in51der]

Wasn't he the boss of Novel? Can't take what he says too seriously then...although he's probably about right!

[Bob Mill]

I believe that it has a lot to do with a good old saying: don't create your websites because you want to make money; create them because you enjoy doing that.

[Dollar]

It is a "cesspool" ever try going onto Search engine looking for health information and had to take a aspirine becuase of the shit you have filter threw to get good information? Just one example of a niche that has been containmented by trash sites. But Google should take some of blame for it! Its Adsense afterall that fuels the trash sites.

[Nora]

I agree.. we should all work on making the internet a better place. Having poor quality results show up in searches just because the owner wants to make a quick buck really annoys me.

[shenron]

This is basically "the" answer to all the site/blog networks around...

You'd better have a large website than 100 small sites!

/me keeps selling ....

[Ganceann]

A simple solution for Google to undertake is to...

"STOP INDEXING everything and adding to the cesspool".

Google have the majority share of search traffic and many people submit false information/inaccurate information to create content to warrant a backlink to rank higher in google and have more traffic to their website.

I say if the internet has become a cesspool of information then Google are chiefly responsible for creating ambiguity and spreading false information about how to rank well in their search engine. (Follow every single guideline outlined by Google and you will be extremely lucky to rank anywhere in serps).

Google then insist that people have other sites link into a website to "vote" for that site as a "trusted source" of content. Was the CEO of Google suggesting that they are responsible for creating the cesspit?

If Google could distinguish between cesspool information and quality content then it may help... but I can't see that happening as Google prefer to show what they dictate to be useful based on their proprietary algorithm (which relies on links and link authority which leads to the cesspool being created).

If Eric Schmidt is saying the internet is a cesspool then he is suggesting that Google has failed in its objective of being able to separate the good information from the bad. Hardly something investors want to hear...

[malcolm1]

Originally Posted by Nora

I agree.. we should all work on making the internet a better place. Having poor quality results show up in searches just because the owner wants to make a quick buck really annoys me.

I dont think you have a clue

Why not ask them to stop allowing all the crappy sites & affiliate sites in the adwords then and make it more..... "quality"

laterz
malcolm