google adsense throttling earnings?

[gbh1935]

I been running adsense for many months and when I start looking at the earnings, click rates, and number of clicks I can't help but sense a pattern.

It seems that regardless of the number of clicks, my earnings are pretty much the same. ie double the clicks don't produce double the earnings.

Something also kinda interesting I noticed by running some click tracking software, is that my clicks tend to come in groups, and not from the same user. In one 20 minute period I might get X number of clicks from Y number of unique users, then dead space for hours and then another grouping.

I should mention that my site has steady traffic the entire day.

Is adsense doing something to throttle the ads and therefore the earnings?

[JL_99]

Something also kinda interesting I noticed by running some click tracking software, is that my clicks tend to come in groups, and not from the same user. In one 20 minute period I might get X number of clicks from Y number of unique users, then dead space for hours and then another grouping.

I should mention that my site has steady traffic the entire day.



Is it possible that this is because you are getting particularly interesting/relevant ads for 20 minutes or so and then the ads change to something less interesting/relevant for a while? If that's the case maybe you can figure out what the ads are that attract the clicks and try to see if you can play with your content a bit to make them show up more often...or block their competitors to get them more time on your page.