What am I doing wrong...

[pmpod]

I'll admit I'm not some expert with PPC or CPA programs, but I'm definitely not a total newbie either. I've had an account with Azoogle for the past month or so, and here are the stats:
180 Clicks
1 Lead

$1.35 in earnings.

I don't get a TON of traffic, but I mean... a .0055% conversion rate is pretty pathetic. I've tried a number of different ads ranging from Blockbuster to ringtones to Gamefly to free ipods, and the only one that converted was a free iPod ad that paid out on an email submit. My site is focused on iPods and related Apple / mp3 player products. I don't use AdWords to drive traffic because I don't really make that much with Adsense anyway. Is AdWords the key to driving traffic and subsequently leads? I mean, if I'm gonna use AdWords in the hopes that my leads go up, 1 in 180 is a terrible conversion rate.

If anyone wants to see my site I will post the URL later.

The other thing that kind of shocks me is that all these people say that they talk to their account managers every other day or so... My account manager emailed me when I got accepted, and never contacted me at all until I had an issue with a broken ad and I had to contact her on AIM. Should I get another manager? I've never received any advice from my current manager, and what she did tell me to do was something that I had already done.

Thanks for the help guys, I hate to sound like I'm looking for the magic key because I'm not, but pointing me in the right direction is greatly appreciated.

[luthan]

you need to know what kind of people visit your site
would you really submit your email for one of those offers? every time i get those emails or click on some link by accident and see that shit, i close the window. but some gullible people do that. maybe your visitors are just not interested in what you are offering.

[NexusTech]

Mine is nothing to write home about, either, but it is about knowing your audience and focusing your ad selection from what I can tell. Once I started checking my stats and weeding out the ads that had zero or fewer clicks, the number of clicks went up.

I just started, really, so my results are similar to yours. A lot of clicks and nothing else.

As for my account manager - I have talked to him through email and by phone. He gave me places to start. We'll see where we get from there.

I figure that the email/zip submit would be a good place to start. Smart people don't waster their time on them, but that's where most of my clicks come from, so what does that tell you?

And the other ads with higher payout will hopefully generate revenue down the road. Time and tweaks will tell me whether or not it's worth it, but I figure it will take longer than one month.