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View Full Version : Amazon Launches A New SEARCH ENGINE


! !
Apr 15th 2004, 9:26 am
;) http://www.newsfactor.com/story.xhtml?story_title=Amazon_Launches_Search_Engine&story_id=23721


;) http://www.informationweek.com/story/showArticle.jhtml?articleID=18901523



E-commerce giant Amazon.com has entered the search engine fray with the beta launch of its A9 portal, enabling broad-based Web inquiries, as well as delivering results from the company site and a host of personalized services.
The site features a toolbar and is arrayed in separate vertical columns that show Web search results from Google, "what's related" information, book results -- including excerpts -- from Amazon.com listings, and the registered user's history.

Crowded Field

A "site information" button provides details about a site, including related links and site statistics -- such as traffic rank and user ranking -- without leaving the search-result page. The toolbar also includes a pop-up blocker and a search-term highlighter.

The Internet search-engine war has intensified in recent months, with both Microsoft and Yahoo poised to attack Google's hold as the top source for Web searches. Google recently went on the offensive, moving into the e-mail space dominated by MSN and Yahoo and introducing such tools as a search engine that matches results to individual interests, e-mail notification, and the Froogle shopping service.

Yahoo, which dropped Google, also has been busy of late, gobbling up search-technology firm Overture and the shopping engine built by Kelcoo, while also delivering personalized searches. Microsoft is set to deliver an engine of its own by mid-year that will be bundled with Windows.



:)


Their SERPs relevancy algorithms seem to use many aspects of Google's current standards

search engne optimization

http://a9.com/search%20engine%20optimization

http://www.google.com/search?hl=en&ie=UTF-8&oe=UTF-8&q=search+engine+optimization&btnG=Google+Search

digitalpoint
Apr 15th 2004, 10:53 am
Their SERPs relevancy algorithms seem to use many aspects of Google's current standards

That's because the results are coming from Google. :)

- Shawn

Such Great Heights
Apr 15th 2004, 11:30 am
That's because the results are coming from Google. :)

roger that.
I just compared a page one of our sites JUST got listed by google, seriously only 3 days old, and it came up in the A9.

I can't picture anyone saying "I just A9'ed my name and it came up with this funky page, LOL" as apposed to "I just Google'ed my name ..."

so in conclusion, I don't like it.

! !
Dec 29th 2004, 1:16 pm
http://www.searchenginejournal.com/index.php?p=1191

If you have ever noticed that on Google - An Amazon Web Page seems to constantly come up in the TOP 30 Listings for many competative keyphrases

Looking at the Page and it's URL it seems to be a dynamic Page - changed to a Static URL before it is spidered.

This tactic is Paying Off according to Webtrends