Adwords Broad Match

[t2dman]

I have an issue with Googles Adwords Broad Match. If I do a search for "Restaurant" or "White Restaurant" I see my Time2Dine ads. However, when I search for "White House Restaurant", the ad does not appear. I have adwords broad matched for "restaurant".

Another test was for "big restaurant" - appeared, and "big bad restaurant" - only my competitors ad showed.

"Green restaurant" - appeared, "Green Bay Restaurant" - no ads.

Is there any way of being able to Google Adwords Broad Match for any phrases that include the words "restaurant".

While the Digitalpoint keyword tracker is exceptional, I find it still useful to occasionally manually search for phrases on Google - means I get to see competing adwords.

[T0PS3O]

Just type in the word without "" and without []. That way G will show your ad on anything they think is relevant (and that is a lot) so they can make the most maney out of you.

"white restaurant" is phrase match saying you want it to appear just on - beautiful white restaurant - or - white restaurant in london - and not on - white fish restaurant - etc.

[stephfoster]

Your competitors have probably bid on those specific terms. I've often wondered if exact or phrase match bids prevent broad match ads from showing.

[t2dman]

It looks like that is the answer stephfoster. Just one hang of a job to bid on so many, even with automated tools.