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View Full Version : How to Write the Right Title for Digg


Gazgolter
Mar 27th 2007, 9:03 am
Yes it's true, content is king. If your content is great, if your service is unparalleled and your product truly novel, nothing will stand in its way, right? Well not entirely. If you are to truly take advantage of all socially driven sites have to offer, you need to focus on presentation. How you present yourself can take you long way, and here's how to do it right.

"Instead, to increase your chances of getting on Digg's homepage, try coming up with something unique and funny but don't forget to make sure it's still related to the article."

So how do you create the perfect title?

http://www.pronetadvertising.com/articles/images/msaleem_digg2.png

While we can ignore words like "Wii", "Google", "Apple", Linux", "Microsoft", "Mac", "PS3", "iTunes", "Windows", "Nintendo", "Digg", "iPod", the rest of the words give us an interesting insight into how to present yourself and into what exactly this particular community is looking for.

The words "new", "first", and "top" tell us that you have to be the first one to do something and do it well.

The word "launch" tells us that your chances of getting the attention you are looking for are higher on launch day. People like trying out new things, and being the first ones to give it a spin. Just keep in mind that if you're expecting to get Dugg on the launch day, make sure you can handle it.

The word "how" shows that the community likes to be told how to do something and do it well. If you are in the market of instructional writing, this one is for you.

The word "web" is quite obviously a sign that a web-based or web-related service is more tuned to the interests of the crowd.

The words "pictures" and "video" tell us that it is often better to use these mediums to present information in a quicker and more appealing way than just paragraphs upon paragraphs of text.

And lastly, the word "free" is self-explanatory. Just keep in mind that free is a tactic, not a business model.

So the next time you're launching a service, or a stroke of literary genius strikes you, don't forget to keep the above-mentioned words in mind (as long as they are applicable).

Source: http://www.pronetadvertising.com/articles/how-to-write-the-right-title-for-digg.html

smi
Mar 27th 2007, 10:18 am
Good set of tips. Personally, pictures and videos sure are easier to click because they give me an instant gratification instead of boring text.

maonnie
Mar 27th 2007, 3:12 pm
You could also try Top 10/50/100 SUBJECT ever ;) When I used to waste time reading digg they'd come up almost daily.

mightyb
Mar 27th 2007, 5:40 pm
But yet again... how many stories with "new" in the title never make it through? A lot of spammy submission contain "new this", "new that" and statistically speaking, some of them will get through. The same thing with wii. Do these stories go through because diggers really love stories on wii or is it because there are 1000s of these being submitted?

sadcox
Mar 27th 2007, 8:45 pm
Interesting post! Thanks for the ideas!!!

SEOBoy
Mar 28th 2007, 4:22 pm
thanks for the ideas.

http://www.pronetadvertising.com seems to have many articles related to it too :)

autorave
Mar 28th 2007, 6:57 pm
Submission at Digg also depends on your the strength of your user profile.. not just interesting copy :)

carboncat
Mar 28th 2007, 7:26 pm
These formulas for getting to the top of Digg have been circulating for a while now, and the Digg community are wise to them. There are now so many people submitting top 10 lists, and "best... ever" titles that it would have to be a very strong title to catch on.
"launch" makes it in because Digg likes news about product launches. (wii, microsoft, etc).
but I don't want to diss this approach completely. It's important to know your market, and part of that is studying it and figuring out what works.
I'm just saying, there's more to getting dugg than meets the eye.

trichnosis
Mar 29th 2007, 5:47 am
it's very intresting to read but is there anybody who applied these tips and get success?

sadcox
Mar 29th 2007, 6:30 am
There are now so many people submitting top 10 lists, and "best... ever" titles that it would have to be a very strong title to catch on.

Very true. I've done a little experimenting with different types of titles in articles, and it is amazing how the title and subject impact success on Digg.

I have a couple of articles that are "10 Reasons to..." or "The Most Disappointing...", but I made absolutely sure that there is plenty of meaty and funny--at least funny to me--content once the reader gets to my site.

The "10 Reasons to..." article has produced the most traffic so far and the highest Digg count (even though it is still low). Generalizing here, but it seems like Digg users rewared eye-catching titles over well-written articles.

Of course, "well-written" is subjective, and I haven't exactly spammed them with enough articles to make an absolute conclusion, but that's how it seems to me.

chrisbroad
Mar 29th 2007, 11:14 pm
thanks for this tips.