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View Full Version : I think reciprocal links have more value than we think

fluid
Feb 28th 2007, 2:33 am
I was thinking about this yesterday. If i exchange links with sites with similar content or in a similar field, it should still increase my PR. But if the reciprocal link comes from some website which does not have anything to do with mine, then it may not count or have less power. So reciprocal links are still good, arent they? What do you guys think?
kittyluver
Feb 28th 2007, 2:40 am
Yes! You're correct relevant reciprocal links are having more value than the irrelevant backlinks. If you get free link from a relevant site, it would be feather on the cap. So three-way link exchange is a better option. (No one would offer relevant free links )
SeLFiE
Feb 28th 2007, 4:06 am
Any links that was pointing to you will give some credit specially if its a one-way link...though linking back with relevant and trusted sites are good and helpful but i agree with Kittyluver that three-way linking is a better option as it will look like a one-way link...
mightyb
Feb 28th 2007, 5:31 am
it should still increase my PR.

Its not the question of PR though. For example... you have a PR0 website...

1) You exchange links with related PR5 website. After a while you your PR goes from 0 to 4 and your SERPs improve.

2) You exchange links with unrelated PR5 website. Your PR will still go up like it did in example 1 but your SERPs should not improve as much.

Higher PR does not always mean higher SERPs/traffic.
manageyourlinks
Feb 28th 2007, 6:32 am
I was thinking about this yesterday. If i exchange links with sites with similar content or in a similar field, it should still increase my PR. But if the reciprocal link comes from some website which does not have anything to do with mine, then it may not count or have less power. So reciprocal links are still good, arent they? What do you guys think?


Just b/c your PR goes up doesnt mean you have a better chance of ranking for things. PR isnt a metric to judge that. I recently saw a friends site get boosted from a PR3 to 5 and then his ENTIRE site went supplemental.

PR is a load of shite.
pitfallharry
Feb 28th 2007, 9:47 am
So what exactly is PR being used for by google then if it has zero consequences on your ranking in search?
mightyb
Feb 28th 2007, 10:26 am
So what exactly is PR being used for by google then if it has zero consequences on your ranking in search?

PR = Page Rank

Its an indicator. Think of it as a thermometer and the weather. The weather effects the thermometer, thermometer does not effect the weather. What is used to determine your SERPs is google algo which is ever so complex.
fluid
Feb 28th 2007, 12:17 pm
Right i got it now.

The answer comes from understanding how PageRank works and who is better to tell us than Google itself. So here's the link to the explanation:

http://www.google.com/technology/

And here's the extract from that page:

The heart of our software is PageRank™, a system for ranking web pages developed by our founders Larry Page and Sergey Brin at Stanford University. And while we have dozens of engineers working to improve every aspect of Google on a daily basis, PageRank continues to provide the basis for all of our web search tools.

PageRank relies on the uniquely democratic nature of the web by using its vast link structure as an indicator of an individual page's value. In essence, Google interprets a link from page A to page B as a vote, by page A, for page B. But, Google looks at more than the sheer volume of votes, or links a page receives; it also analyzes the page that casts the vote. Votes cast by pages that are themselves "important" weigh more heavily and help to make other pages "important."

So PR is a factor to rank well in Google and the content of the site linking to you is important as well.
pitfallharry
Feb 28th 2007, 1:09 pm
I understand your point, mightyb, but as fluid added, page rank may be an indicator of where you fit in the crowd, but the google algo DOES take PR into consideration.

I can guess that PR isn't nearly as powerful or important a number as it used to be in terms of how you end up ranking in google, but it still has to carry some weight. Like if you have a ton of links from a PR3 versus a PR7, it HAS to make a difference doesn't it?
kidder
Feb 28th 2007, 8:30 pm
It's all about how you manage the links - Recips can work well if they are blended into good content. On the other hand if you have 1 page with 100 recips flags are popping up and waving all over the place.
jgjg
Feb 28th 2007, 10:21 pm
It's all about how you manage the links - Recips can work well if they are blended into good content. On the other hand if you have 1 page with 100 recips flags are popping up and waving all over the place.

I agree with you.

Links directories don't work as well as they used to. Natural reciprocal and 1-way links seem to work best