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View Full Version : CPM rates for 468x60 banners?


disgust
Aug 7th 2004, 1:12 am
what sort of rates do 468x60 impressions go for, usually? I mean from one of the big providors like fastclick or burst etc?

Redleg
Aug 7th 2004, 1:45 am
I have a Fastcilck account that I haven't used in ages.
Just cheched the rates there and the CPM are from $0.07 to max $2 for 468x60, but the average ads has a CPM of about $0.50.

The CPM for 728x90 are from $0.07 to about $1.50, with an average around $1.

CPCs are from $0.75 to $0.10..

Haven't tried Burst.

caroline
Sep 3rd 2004, 2:28 pm
Burt's CPM's for geographically targeted ads look pretty good when you see them; only thing is, you get half of that. You'd be lucky to get 0.50 CPM. Non-targeted ads run for penies. I say Adsense all the way.

colinph970
Jul 4th 2009, 1:54 pm
I would not go for more than CPM $1:

john3003
Jul 4th 2009, 3:15 pm
I wonder what companies offer more than $1.00 per cpm for 468 x 60 ad size with 100% fill rate, please share with us colinph970.

ChrisBa
Jul 6th 2009, 10:42 am
I wonder what companies offer more than $1.00 per cpm for 468 x 60 ad size with 100% fill rate, please share with us colinph970.

I'd be down with that info too :)

john3003
Jul 6th 2009, 1:28 pm
So far I can say that colinph970 is a noob from what he said, because he thinks he's in 1995 year, lol.

I would not go for more than CPM $1:
He probably doesn't even has a website.

retsek
Jul 6th 2009, 7:03 pm
$1 CPM isnt hard for other sizes. The 468x60 is an endangered species outside of the Adsense.

john3003
Jul 6th 2009, 7:43 pm
$1.00 cpm with bad click through rate is not gonna got that high, heh. But with Tribal Fusion, you may hit somewhere around $1.00 per cpm, not sure if you can waith 468x60 ad size tough.