View Full Version : CPM rates for 468x60 banners?
disgust
Aug 7th 2004, 2:12 am
what sort of rates do 468x60 impressions go for, usually? I mean from one of the big providors like fastclick or burst etc?
Redleg
Aug 7th 2004, 2:45 am
I have a Fastcilck account that I haven't used in ages.
Just cheched the rates there and the CPM are from $0.07 to max $2 for 468x60, but the average ads has a CPM of about $0.50.
The CPM for 728x90 are from $0.07 to about $1.50, with an average around $1.
CPCs are from $0.75 to $0.10..
Haven't tried Burst.
caroline
Sep 3rd 2004, 3:28 pm
Burt's CPM's for geographically targeted ads look pretty good when you see them; only thing is, you get half of that. You'd be lucky to get 0.50 CPM. Non-targeted ads run for penies. I say Adsense all the way.
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