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View Full Version : do you track each individual keyword?


MrBounce
Dec 29th 2006, 6:36 am
so i usually track each adgroup, but not each keyword. do most people here track each keyword and if so how do they do so? assuming they are simply driving traffic straight through an affiliate link to a merchant site.

GuyFromChicago
Dec 29th 2006, 7:57 am
so i usually track each adgroup, but not each keyword.

Why on earth would you do that? You're bidding on keywords, not ad groups.

beejeebers
Dec 29th 2006, 10:15 am
If you dont' track keywords individually you are throwing money out the window.

transburgh
Dec 29th 2006, 1:17 pm
There are certain keywords that I follow more closely than others but yes, you should be tracking certain words. That way you know which are working for you and which are not.

MrBounce
Dec 29th 2006, 5:24 pm
but how do you do that? and i mean track them for conversions not ctr or anything else. assuming i dont have any control of the purchase page, just an affiliate link. do i need to have a whole new adgroup and affiliate link to track each keyword? promoting a clickbank product.

jmaresca2006
Jan 2nd 2007, 1:38 pm
i dont think there is a way to track other than vewing you click bank stats vs your adwords stats.

born2win
Jan 2nd 2007, 8:22 pm
I am tracking by keywords only. Always check which keyword is doing well for me.

MrBounce
Jan 2nd 2007, 11:04 pm
well thats my question born2win. how do you go about tracking each individual keyword without havng to have a whole adgroup per keyword?

GuyFromChicago
Jan 3rd 2007, 7:47 am
well thats my question born2win. how do you go about tracking each individual keyword without havng to have a whole adgroup per keyword?

Create an ad group per keyword, there's no magic shortcut. AdWords is work:)

MrBounce
Jan 4th 2007, 11:34 pm
pretty much what i expected, just wondered if there was an easier way. thanks

sarathy
Jan 5th 2007, 1:52 am
use google conversion code then,

webguy84
Jan 5th 2007, 3:42 am
Its not possible to track every keyword when one has a list of 10k keywords.

GuyFromChicago
Jan 5th 2007, 7:57 am
Its not possible to track every keyword when one has a list of 10k keywords.

Sure it is. I'd suggest the AdWords Editor (http://www.google.com/intl/en/adwordseditor/index.html) for larger accounts. It's actually so useful I've even been using it for smaller accounts as well.

MrBounce
Jan 14th 2007, 2:16 am
i'll definately be having a look at adwords editor, but my kw lists are nowhere near that big yet.

jabb
Jan 14th 2007, 2:40 pm
Yeah its a nice tool.

GuyFromChicago
Jan 16th 2007, 10:32 am
i'll definately be having a look at adwords editor, but my kw lists are nowhere near that big yet.

I'd suggest using the editor even for small accounts. That way there won't be a learning curve when you're accounts start getting larger. The Editor is great for accounts of any size IMO. The more I use it, the more I like it.