Mortgage Calculator - Farming - Credit Report - Flights - Cheap Flights
PDA

View Full Version : AdWords Showing Geotargetting Info Now

digitalpoint
Jul 19th 2004, 5:34 pm
Anyone else notice that if you search for something in Google, the AdWords ads that are displayed have an extra line for some of the ads, that shows the city/state the company is in if it's the same as where you are located?

Pretty slick...

Also seeing some display just the state (and no city).
NewComputer
Jul 19th 2004, 7:56 pm
Yea, this has been going on for quite awhile. Real Estate was where I noticed it first. Still trying to figure out how to work it to my advantage ;)
NewComputer
Jul 23rd 2004, 1:11 pm
It looks like the closer to the city center you are, the higher you post.
qll
Jul 25th 2004, 10:08 pm
I thought ARIN set IP country based. And now it is city based already? I would say at most state wide.
digitalpoint
Jul 26th 2004, 8:25 am
ARIN has always displayed who the registered IP is (down to the address). But Google is going beyond just ARIN data. They are more accurate than just ARIN data (they can tell if you are in San Diego even if the IP is registered to Nevada for example). I think it's done with a combination of a bunch of things (ARIN data, trace routing, etc.)