what should Hi consider while link exchange

[giofed]

I would like to know what should I consider while I am exchanging links. I usually look at:

1) the link to my page is from the same sector
2) The link is one way link (not ring link)
3)The page rank of the page

which others things are importants?

Thanks

[sam1]

1.At what place on the page the link is being placed.
2. How much traffic you can expect from that site

[adamovic]

1) the link to my page is from the same sector
2) The link is one way link (not ring link)
3)The page rank of the page

4) the number of links on the page
5) where are you placed among them
6) is the PAGE and the site listed in major search engines

[Mong]

Most important thing is to check contents of the page.
Does it match/relevant to your landing page?